How to reach your audience through Amazon, even if you’re not a retailer
Amazon, as a top online marketplace, offers huge opportunity for businesses to reach out to, and interact with, over 300 million users worldwide. It’s often assumed that...
24 Jul 2020
Amazon’s new sponsored product updates 2019
In January, Amazon released updates for sponsored product ads. The updates are currently betas but they’ve been rolled out to all advertisers, meaning they’re probably near...
12 Feb 2019
Amazon search-based retargeting
Over the past year, Amazon has been pushing into the digital advertising space at a more aggressive rate than ever before. Expanding its efforts to...
09 Nov 2018
Amazon: Retail's Biggest Disruptor
The UK high street has changed drastically over the past decade, with brands facing more challenges than ever to thrive in today's customer-first...
08 Sep 2018
An introduction to Amazon Marketing Services
Amazon Marketing Services (AMS) is Amazon's self-serve paid search platform, which offers tools to help vendors run search campaigns on the brand's...
01 May 2018