Brains And Bots: Driving Conversions And Improving User Experience

By Sarah Faber Petersen | 19 Nov 2018

If you’ve been to a conference, listened to a webinar or read a blog in the past few years, you’ve undoubtedly heard the “AI” and “machine learning” buzzwords crop up more times than can be counted. Like it or not, I Robot is here, Minority Report is happening. The robot-revolution has reached website optimisation, and I, for one, welcome it with open arms.

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