Google combines broad match modified and phrase match types
On 18th February, Google released an update announcing that phrase and broad match modified (BMM) keywords will function as the same match type and match the same searches...
16 Feb 2021
How to continually improve advertising across paid media platforms
Over the last 18 years or so, there’s been considerable growth in digital advertising. With social media constantly expanding, Google and Bing...
21 Jan 2019