RS Components

Driving profitable and commercial value for RS Components through an award-winning SEO campaign

The Objectives

  • Deliver a 300% increase in SEO visibility in these markets within three months
  • Significantly increase overall worldwide revenues with SEO delivering the lion’s share

The Strategy

  • We identified over 2.8 million search queries and discrete SEO activities based on ‘effort’ vs ‘reward’ and created real return six months earlier than an average SEO campaign
  • We also launched creative outreach campaigns and press releases to improve customer relationships

The Results

  • Improved visibility by 1300%
  • Increased revenue by 1000%, achieving a £12 million overall increase