WELCOME TO GREENLIGHT’S MEDIA CENTRE RUN OFF OUR GOSSIP PLATFORM

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Blog Posts

Tips On How To Execute Influencer Marketing

Tips On How To Execute Influencer Marketing

What is an influencer? The term influencer refers to someone who has the power to influence the perception of others. In marketing terms, it's someone who has the power to persuade or influence audiences to get them to engage with your campaign. And, as such, it's become such a powerful marketin...

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Press

Greenlight nominated for two awards at the UK Search Awards 2018

Greenlight nominated for two awards at the UK Search Awards 2018

The shortlist for the UK Search Awards 2018, which recognise the talent and achievements of the search industry, was announced on 12th October – and we’re thrilled to announce that we’ve been shortlisted for two awards. Judged by industry experts, we’re proud that our campaigns stood out in their categories at this year’s awards.

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Blog Posts

Key takeaways from Greenlight’s content session at Festival of Marketing 2018

Key takeaways from Greenlight’s content session at Festival of Marketing 2018

The Festival of Marketing event concluded on the 11th October, during which time over 200 speakers delivered more than 160 hours of content covering marketing's most pertinent topics. The annual conference brings together marketing professionals, industry pioneers, and digital specialists for two days of insights on current challenges, innovations, business strategies, and forward-thinking thought leadership. And on the 11th October, on the Brand & Creative stage, more than 150 delegates gathered to hear Matt Garbutt, our Creative Director, and Hannah Kimuyu, our Director of Paid Media & Data Insights, speak on their topic: 'where head meets heart (or how data informs customer experience strategies)', which tackled strategic and practical approaches for brands to apply when considering the customer journey.

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Press

Our Paid Media Performance Director speaking at Adthena’s Search Marketing Breakfast

Our Paid Media Performance Director speaking at Adthena’s Search Marketing Breakfast

We’re pleased to announce that our Paid Media Performance Director, Rainelda Ozuna, will be speaking at Adthena’s Search Marketing Breakfast on 17th October. The event looks at how brands adapt their strategies in preparation for the peak sales times of the year, and more specifically, how they prepare for a surge in searches during the Black Friday and Cyber Monday sales period.

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Blog Posts

Design With Intention

Design With Intention

Before I design anything, the first question I ask myself is, "what’s the goal?". Why? I like to define the intent of the design and come up with a plan of action. While the plan might not be perfect, unique, or the sole solution, it might unravel hidden walls or traps… or treasures; it’ll inform all of my decisions and help me achieve 'the ultimate goal'.

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