Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Magazine

What Do Millennials Want From Content?

What Do Millennials Want From Content?

A lot of clients come to us with questions about how they can best target Millennials. Since they're the most active user base online, especially when it comes to social media, it makes sense that you would want to create content which caters to them. However, before brands decide to target Millennials, there are three key questions they need to ask themselves.

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Blog Posts

Instagram has added a ‘contact’ button to help differentiate business accounts

Instagram has added a ‘contact’ button to help differentiate business accounts

It’s been nearly a year since Instagram added advertising as an offering to brands on its platform, and following on from the success of this, a new layer has now been added to the photo sharing social platform: a contact button.

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Magazine

Getting More From Your Events

Getting More From Your Events

Events are becoming an increasingly favoured tactic for delivering key marketing messages, evident by the sharp growth of the events industry in recent years. But, with increased spend on events comes increased expectations, as marketers are forced to justify their expenditure and demonstrate a positive return on investment.

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