Anna Whitwham

Anna Whitwham

Anna works with the copywriting team at Greenlight. Her focus is largely on fashion clients, New Look, Next and Laura Ashley. Anna studied English at University of California and worked as an Arts and Culture journalist for The Daily Bruin. She is studying for her PhD in Creative Writing at University of London, which informs and complements the variety of writing styles employed in her work.

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Blog Blog
11 th Jul 2012

Can Fashion stay still for SEO?

Because of fashion's transient nature, writing a press release around the subject can seem redundant. Nevertheless, when it comes to search engine optimisation (SEO), where keywords are concerned, knowing where content is going is vital.