Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Press

ASOS and Very rank tops in Greenlight’s integrated search report for Fashion Retail

London, 25 February, 2010 - From Waterproof trousers and Hoodies to Women's dresses and Men's coats, UK consumers made a total of 7.1 million searches online for the latest men and women's clothing styles and fashion collections, in November 2009, more than doubling on September's total. In its ...

View the news item

Other

Legal Sector Report, Issue 1, February 2010

A 360˚ analysis of the most important search terms, trends and benchmarking data for law firms. This report provides an exclusive snapshot of the online search and social media market for your sector right now. From the size of your potential audience to the top performing companies, it's all here. Report focus: generic keywords, business law, family law, finance law and negligence.

Read Report

Press

Search will be a two horse race by the end of the year, attention to “Microhoo”

London, 19 February, 2010 - Microsoft's plans to buy Yahoo's internet search and search advertising businesses have been cleared by both European and US regulators. This will mean Bing powers the natural search results for Yahoo!, while Yahoo! handles advertising for Bing.

In a press release last...

View the news item

Blog Posts

Integrating Social Media with Paid Search

Social media is user generated content - effectively consumers creating, sharing in two-way discussions about their interests, experiences and frustrations. Social media advertising plays out almost before the buying cycle where the consumer might be thinking indirectly about a product or brand - and therefore is quite a way off from the consideration or purchase decision.

View the blog post

Press

Greenlight report reveals best perfoming Hotels and Agents, online

London, 16 February, 2010 - Going by the keywords used when UK consumers went online to conduct a search for a hotel over the festive season, London was by far the most sought after individual location. This is according to the latest independent report from Greenlight, the UK's leading search ...

View the news item

Blog Posts

Finding efficiencies with integrating Search and Display advertising

The phrase "Online marketing prides itself on its tracking efficiencies" is regularly heard in the marketing world. With the dawn of the 2008/09 recession many advertisers curtailed much of their offline budgets in favour of online channels, due to the belief that return on investment (ROI) and other key reporting metrics could be tracked and accounted for more easily and thus allowing profitability to be maintained.

View the blog post

Press

Serious romantics or bargain-hunting cupids? – UK consumers search for Valentine all year

London, 11 February, 2010 - In the lead up to Valentine's day, thousands of cupid-playing and romantic loving folk scour the high street and search online for that special something to convey amorous affection to their loved one or impress and woo their 'objects of desire'. However, if online se...

View the news item

View more posts

Filter posts

Powered by

Back to Top

© Copyright 2015 Greenlight. All Rights Reserved Terms & Conditions