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Why a multi-device strategy is critical if you are going to grow in search

Presentation by Hannah Kimuyu given at On The Edge Digital Conference, Birmingham, 19 September 2013. Key takeaways: •Growth of multi-device •The challenges & opportunities •How to get ready •Success story. Learn about the five steps for finding success with mobile

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Press

Audi and BMW top consumer searches for cars, online

In excess of 10.7 million searches were made by UK consumers looking for cars online in August, reveals a report just published by Greenlight. Audi and BMW dominated searches for cars. However, Vauxhall monopolised those pertaining to dealers.

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Press

Retail Banking: Mortgages, Loans and Credit Cards top consumer online queries

Analysis of the latest quarterly online search data for the retail banking sector from Greenlight, reveals queries pertaining to mortgages dominated consumer searches in July. Greenlight’s findings follow The Council of Mortgage Lenders latest estimates which show the UK’s total gross mortgage lending in July increased to £16.6 billion, the highest monthly estimate for gross lending since October 2008 (£18.6 billion).

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Press

Fashion's finest turnout for Greenlight-hosted Speed Conferencing Event

Greenlight hosted a speed conferencing evening for the fashion industry, which was attended by some of the biggest fashion brands and fashion retail glitterati. Greenlight was also joined by leading digital specialists and e-commerce solution providers, including Facebook, Google and Hybris, to answer guests' questions and give expert advice on an exclusive 1-1 basis.

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Press

Summer 2013 search volumes for cheap energy outstrip autumn 2012 levels

Consumer online searches for energy providers offering the most competitive rates on the market have been in steady decline since March this year, finds Greenlight's latest report covering search in this sector, perhaps due in part to a decent summer. Interestingly however, the research shows summer 2013 online search volumes have been a good deal higher than those of autumn 2012.

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Press

Online gambling takes its biggest tumble yet, on the search front

Brits spend £2.3 billion annually on online gambling, according to research from Deloitte, commissioned by the Association of British Bookmakers (ABB). However, a new report from leading independent digital marketing agency, Greenlight, shows consumer online search volumes pertaining to sports betting, poker, bingo and casino, have suffered their sharpest drop yet.

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Press

Consumer searches for Insurance at their highest

Consumer online searches for insurance have been at their highest yet this year, reveals Greenlight's latest report and the rise of the "accidental landlord", compliments of the new generation of buy-to-let property owners, looks to have impacted search trends too.

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