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GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.
Blog Posts
Want to blog like a pro? It’s time to get more in-depth
By Edward Love | 19 April 2018 |

If you’re not producing top-tier content that scratches a real itch, you won’t keep readers interested. That’s the assertion Neil Patel makes in his article, The Surprising Secrets to Creating Content that Finally Converts. Patel runs a popular web blog that receives millions of page views monthly. His secret? He researches topics at length and writes how-to guides that solve real-world needs.
Social
19 April 2018
#Programmatic #trading has spent a few years now sneaking into other mediums, since affirming its place as a key pe… https://t.co/3I0tDfIERP
18 April 2018
By keeping #UI and navigation elements consistent and clearly defined, the #user can identify and instinctively lea… https://t.co/w1z4z5eOYt
With #Brexit looming, we’re still unclear as to what the impact on #trade links will be - full article via @TheDrum… https://t.co/WwuJSNjPIL
Blog Posts
The importance of web accessibility for the user
By Jason Lucas | 12 April 2018 |

As a UX/UI designer, my job is anchored around remembering that the user is at the core of every decision I make. It's my job to ensure that the content from the client is clearly and effectively displayed on the page, and that the journey for the user is as smooth and effortless as possible. At each step of the design process, I'll ask myself the question "am I helping or hindering the user journey?".
Social
12 April 2018
#AMP articles are favoured by #Google, and have their own top stories carousel at the top of organic #searches to e… https://t.co/hWtpAJwEYX
Internal #links enable #webmasters to utilise the power of their own #websites https://t.co/C4ikAD7vOg https://t.co/Skm50kKJJ4
Featured snippets and answer boxes in #SERPs will continue to dominate - read more in our #SEO #blog… https://t.co/Zoy7YSbmvk
Blog Posts
Using data insights to fuel digital strategy: Introducing PRISM
By Greenlight | 09 April 2018 |

Unique data insights are highly valuable to businesses, and deliver real impact and results when used to inform strategies and high-level decisions. We've long heralded the importance of using data to underpin digital campaigns and long-term strategies, and of the value of having a single customer view and a clear understanding of who brands' most valuable audiences are, to get the most out of digital activity and to inform highly-targeted strategies. That's why we decided to tackle this head on, which led to the development of Greenlight PRISM Insights.
Social
08 April 2018
The #GDPR puts in place robust requirements for gaining #consent - read more in our #article https://t.co/3IpHhazjb1 https://t.co/Oe5fdccEj4
Blog Posts
Voice search ranking factors: Can you guess?
By Stefania Romanelli | 05 April 2018 |

Brian Dean recently published a voice search ranking factors study, based on the analysis of 10,000 Google Home search results, in order to understand how we should optimise for voice search. The study investigates 11 potential factors and whether they do or don't affect results,
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