Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Magazine

Getting Your Shopping Campaigns Right For Christmas

Getting Your Shopping Campaigns Right For Christmas

Google Shopping has experienced rapid growth over the last few years, seeing the channel establish itself as the predominant revenue driver for many retailers. The holiday period – which actually begins a lot earlier than you would assume, with 48% of holiday shoppers admitting that they did the majority of their shopping on or before Black Friday - places a strong emphasis on preparing a foolproof plan for Shopping campaigns.

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Blog Posts

Greenlight achieves Elite status in The Drum Digital Census 2016

Greenlight achieves Elite status in The Drum Digital Census 2016

The Drum Digital Census 2016 results were announced on the 23rd November, and we’re very proud to have ranked very highly this year across the three categories for 100+ staff: Client, Financial and Elite.

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Blog Posts

All the latest news about the mobile-first index

All the latest news about the mobile-first index

On Friday 4th November, Google announced on its blog that it has started experimenting with making its index mobile-first. In fact, as more and more searches happen on mobile, Google is planning to release an important update globally, after which the mobile version of a website will be crawled and indexed as the primary source for content and ranking signals for your site.

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Blog Posts

How to make your audience feel connected to your content

How to make your audience feel connected to your content

During the run up to Christmas, everyone anticipates the launch of the John Lewis ad. This year, the retailer made the decision to make the ad more lighthearted due to the politically heavy year that 2016 has been with Buster the Boxer. John Lewis’s customer director Craig Inglis states: “You could say 2016 has certainly been quite a year, so we hope our advert will make people smile. It really embraces a sense of fun and magic, reminding everyone what it feels to give the perfect gift at Christmas.”

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