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Greenlight is a multiple award-winning digital marketing agency that designs, builds, deploys and measures marketing solutions and campaigns across Search, Social, Display, Mobile, eCommerce, and more, with the unwavering objective of achieving dramatic growth for its clients. Greenlight promotes brands and products in 26 languages and 42 territories on behalf of such clients as Legal & General, ghd, Dixons Carphone, Urban Outfitters, Millennium and Copthorne Hotels, Laura Ashley and many more.

Insurance

Insurance Sector Report - December 2014

Insurance Sector Report - December 2014

A 360˚ analysis of the most important search terms, trends and benchmarking data in the Insurance sector. This report provides an exclusive snapshot of the Search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Contactless card use more than trebled in 2014. Does this signal the UK becoming a cashless society? @TheDrum http://t.co/ZuWbdbLvmE

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Consumer Electronics

Consumer Electronics Sector Report - December 2014

Consumer Electronics Sector Report - December 2014

A 360˚ analysis of the most important search terms, trends and benchmarking data in the consumer electronics sector. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it’s all here.

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Retail Banking

Retail Banking Sector Report - December 2014

Retail Banking Sector Report - December 2014

A 360˚ analysis of the most important search terms, trends and benchmarking data for retail banks. This report provides an exclusive snapshot of the Search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Flights

Flights Sector Report - December 2014

Flights Sector Report - December 2014

A 360˚analysis of the most important search terms, trends and benchmarking data for flight providers. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it’s all here.

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.@BrandworkzWorld asks can financial services marketing meet the social media challenge? What are your thoughts? http://t.co/150gApzSyH

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Digital disruption could spell the end for one in two banks says @bbva – which banks are getting it right? http://t.co/Zlz92yyDLv

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Is the digital age killing the written word? http://t.co/otgq2yGLJ6

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Anton Dominique discusses how retail stores have capitalised on Frozen’s success @TheDrum http://t.co/5k3YTacvI3

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.@BankingTechno highlights how innovation in banking is a marathon, not a sprint http://t.co/Dn5D57GTFq

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Banks address new type of consumer – one that expects more than a 9 to 5 service. @HuffingtonPost http://t.co/wioVcJQ0Vd

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Interesting article from @csklar on making customer experience count in 2015 (via @GdnMediaNetwork) http://t.co/QOOQezGHes

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Eight brands experimenting with @Snapchat for social marketing @Econsultancy http://t.co/idvzXxXFiA

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How would a Google ‘buy button’ affect retailers? Greenlight COO +Andreas Pouros offers his thoughts in +Retail Week http://grn.lt/1LaeWTF ?

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World Economic Forum 2015: The marketers’ guide to the new digital economy @TheDrum #WEF15 http://t.co/D2PSGFGe1S

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Blog Posts

How would a Google ‘buy button’ affect retailers?

How would a Google ‘buy button’ affect retailers?

Online shopping may be about to fundamentally change. Google is thought to be working on a ‘buy button’ that would allow shoppers to purchase products through its search results pages with a single click. By doing so, Google could take ownership of the entire online shopping experience.

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How would a Google ‘buy button’ affect retailers? http://t.co/2Dl3HKrg7K @AndreasPouros offers his thoughts in @retailweek

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Retailers are past the stage of debating the importance of customer experience management says @Econsultancy http://t.co/8h7fUukJ4x

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How can marketers inspire loyalty in the digital world? @marketer_editor explores: http://t.co/bersw5ZnAF

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Greenlight on Twitter

To tie in with #BlueMonday yesterday, many brands spread joy on social media. @TheDrum shares the best examples: http://t.co/L9BEL5qGzS

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.@AshleyFriedlein outlines three digital marketing megatrends for 2015 for @MarketingWeekEd http://t.co/Tncc2Xm7Ar

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Interesting article from @nate_elliott on how marketing leaders should use Pinterest to maximise customer engagement http://t.co/v6hc61pSqB

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Our COO @AndreasPouros comments on the 2015 UK Customer Satisfaction Index for @retailgazette http://t.co/fehjyw3NEq

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.@Econsultancy discusses why a personalised customer experience is a fundamental part of digital strategy http://t.co/RCrCO5va38

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Greenlight on Twitter

Interesting report by @ShonaGhosh - Twitter is to sell ads on tweets embedded on other sites http://t.co/yfP7gaEC4x via @MarketingUK

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.@Econsultancy shares 10 essential features for travel websites, from beautiful images to customer reviews http://t.co/2DWZRIcKyz

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Still managing paid search manually?@MarianaSaraceni says it’s time to start automating the process http://t.co/XQxIC7ZOgP via @FourthSource

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Google+

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The latest Greenlight Magazine is out now, looking at the key trends in #SEO   #PaidMedia   #Ecommerce and #SocialMedia for 2015. Make sure you're ahead of the competition and download now!?

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