Google Quality Score: Understanding Google’s Quality Score and how to best influence it
18th March 2010, 13:00 - 14:00 GMT
Watch this webinar to learn:
- The history of Google’s Quality Score and the main influencing factors behind it
- Why Quality Score is so important
- How Quality Score effects how much you spend on and make from PPC campaigns
- How to keep up with the rapid changing Google Quality Score
- Optimisation techniques to ensure that you have the best possible quality score
- How you can track your quality score changes
- Our thoughts on the evolution of the Google Quality Score
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History of PPC
Paid Search has come a long way since its “official” inauguration back in 1996. Of course, paid search has presented itself in various formats since then and many providers have come, gone, purchased one another, and rebranded
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From the Greenlight press center
Greenlight research
Our Research & Insights team produce tailored market sector reports using our in-house technologies. Our growing library of reports covers 16 industry sectors ; within each report we examine:
- Total search engine audience size
- The most visible websites in Google natural search results
- The most visible advertisers in Google paid search
- Paid search ad copy analysis
- Integrated search
Download the definitive guide to search trends in your sector now and call Caidian Johnson on +44 (0)20 3326 6239 today to arrange an assessment of your overall site visibility and to discuss your needs. |
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