Greenlight

Traffic Report

IDM AwardsThe Assisted Conversion

By Andreas Pouros

In many sports the role of the ‘assist’ has become increasingly important in the analysis of player performance. What can online marketers learn from this?

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Top stories

Microsoft launches Bing supported by $100m advertising drive

Wolfram Alpha: not trying to beat Google

Google Squared launches

Yahoo! brings new search functionality to the mix

Less Twitter, more Twoogle?

Google changes trademark policy. Again.

 

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Announcements

IDM Awards

Greenlight scoops IDM award for Best Use of Search

Greenlight won the prestigious award for its work with Radisson Edwardian at the IDM Business Performance Awards 2009, beating Manning Gottlieb OMD to the punch. Our campaign, entitled ‘5 star paid search for luxury hotel chain’, delivered an impressive ROI of 6669% and...

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Media Momentum

Greenlight ranks among Europe’s fastest growing search agencies

Greenlight has been named the second fastest growing search marketing agency in Europe at the Media Momentum Awards 2009. The awards, conducted by investment bank GP Bullhound, rank Europe’s Top 50 fastest growing digital media companies according to revenue growth. We stormed into the rankings, with a growth rate of 104.9%...

Full press release

Download your free market sector report

Case Study

 

Is your website listed in the Top 60 most visible sites for your sector? Find out in our free sector reports. Each report contains a league table of the most visible websites in a given industry vertical and analyses search engine rankings for the most popular and business-critical keywords. You will also pick up useful insights and helpful tips on how to improve your own natural search visibility. To download a FREE report, select a sector from the list below:

 

Sector ReportCar Hire
Flights
Gaming
Hotels
Insurance
Retail Banking

Radisson

Is your search marketing five star?

Read how Radisson Edwardian achieved over 6000% ROI from paid search by refocusing their strategy. The comprehensive campaign successfully increased conversions, which led to higher hotel room occupancy rates.

 

Read the case study

 

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