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by
Hannah Kimuyu
So Google has done a complete U-turn on its gambling policy, allowing gambling ads to be targeted at England, Scotland and Wales. In a company statement Google announced that the policy reversal was caused by ‘several factors, including business, legal and cultural considerations’. Here’s our take on the move.
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by
Andreas Pouros
We’re half-way through the ‘golden quarter’ and reports suggest this won’t be a great Christmas for retailers. With the present instability of the economy diminishing consumer confidence, retailers need to take stock of their marketing activities, and look to opportunities they have not yet fully exploited, like paid and natural search.
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