Sunday Times Microsoft Tech Track 100 - Greenlight ranked top Digital Marketing Agency
London, 20 September 2010 For the second consecutive year, leading independent specialist search and social marketing consulting and technology firm Greenlight, has been ranked as the top digital marketing agency in the Sunday Times Microsoft Tech Track 100.
Now in its tenth year, the prestigious league table ranks Britain's one hundred privately-owned technology, telecoms and media (TMT) companies with the fastest-growing sales over the last three years.
Greenlight achieved an overall ranking of 24, ahead of its competitors, making it the fastest growing digital marketing agency in Britain. This is the third year Greenlight has participated in the survey.
Over the year, Greenlight has secured some of the most desirable accounts in the industry including Santander, New Look, Nespresso and Thomas Cook Group.
Greenlight puts its success down to constant development of its proprietary technologies, both existing and new. For paid search, Quant™ intuitively optimizes bids amongst vast portfolios of keywords. Adapt™ works with client inventories and stock levels, ensuring pay per click (PPC) adverts created for display in search engines are always 100% accurate in terms of product specs, pricing and availability. Market Monitor™ a competitor benchmarking system for paid search, identifies who else is in the marketplace, bidding on what keywords, when, where, and how intensively. SearchSentry™ helps firms to protect their brands online whilst Link Cluster, Greenlight's suite of back-link research technologies, provides intelligence on the actual value that back linking is/is not contributing to a site. These tools, combined with Greenlight's highly experienced team of analysts, strategists and search engine optimization (SEO) experts, give its clients the optimum opportunity to maximize and succeed in their online marketing and thus ecommerce efforts.
In addition, Greenlight's free Sector Reports, covering 16 verticals, have proved an effective and scalable method of lead generation in the business. Using gCentral, Greenlight's Rank Intelligence technology system, they represent the first ever single source of independent search marketing benchmarking data intelligence available to marketers. Companies can determine how well their brand(s)/product(s) and website(s) deliver in search engines when benchmarked against rival brands, in comparison to the maximum opportunity.
Greenlight will attend the Tech Track 100 awards dinner at Vinopolis in London on Tuesday 16 November 2010.