Sam Haseltine

Sam Haseltine

Sam Haseltine is senior Social Media Strategist at Greenlight. Sam is responsible for designing and delivering disruptive social media strategy on behalf of a broad range of clients across the retail, financial and travel verticals.


Aboutopen
Blog Blog
12 th Jul 2012

Christmas Planning in July? If you’ve not started in some capacity, guess what, you’re behind already!

Yes, it does come early for digital marketers and Greenlight's #Christmas12 conference offered huge amounts of valuable insight into how retail brands should prepare their Christmas digital marketing strategy. We've outlined some of the key ways the lessons learned in the #Christmas12 conference should impact your social strategy, as a brand.

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Analytics , Brands , and more...
Blog Blog
20 th Feb 2012

Greenlight, Sky Poker and the world Guinness cardstacking record holder invite you to watch the live knockdown of our giant house of cards

We’ve been working on a hugely exciting integrated digital and offline campaign for Sky Poker. Designed to compliment Sky Poker’s Play the Nation promotion (#playthenation), we've recruited the skills of two times Guinness world record holder of cardstacking, Bryan Berg, to build a British landmark, as voted for by Sky Poker’s Facebook fans.

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Blog Blog
23 rd Sep 2011

Facebook ‘Timelines’ - You don’t even know you need it. Probably because it’s not for you

It's a very pretty update, born out of a goal to no longer show people the 'Sam (yes, that's me) of the last 5 minutes' but instead the 'Sam of the last 24 years'. However, we should still expect a deluge of 'Million people against new Facebook' derivatives. People don't know they're ready for this change, similar to when Apple released iTunes. To borrow an insightful comment from a friend, "the ecosystem won't know they're ready for this until they wonder how it worked before." Like a teacher who holds the key to fuller knowledge, Facebook has boldly just told the ecosystem, "you're ready".

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