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Blog Blog
30 th Jul 2007

Microsoft moves to protect search records

Microsoft has chipped in with its own claim to internet search privacy protection by announcing it will make all records of search queries anonymous after 18 months. Google, the leader in internet search, said in March that it would limit the period it kept personal information relating to search queries to 18 months, and last week said its 'cookies' - the files a website stores in a user's computer so it can be identified the next time it visits - would expire after 2 years.

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Blog Blog
22 nd Jun 2007

eBay pulls ads from Google ad network

eBay has pulled all of its paid search ads from Google's AdWords network in the U.S., an eyebrow-raising move likely to be interpreted in the industry as a sign of deteriorating relations between the two Internet giants.

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Blog Blog
30 th Jul 2007

Yahoo profit rises, but revenue falls short

Internet bellwether Yahoo on Tuesday posted a higher second-quarter profit on continued strong advertising, but revenue fell short of analysts' expectations, sending shares lower in after-hours trading. For the period ended June 30, the company posted a net income of $754.7 million, or 51 cents a share, excluding traffic acquisition costs. Minus $563 million from the sale of an investment that Yahoo executives declined to specify, the company reported 13 cents a share, in line with analyst estimates and 5 cents above last year.

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Blog Blog
17 th Dec 2008

Top stories Dec 2008

Yahoo Yahoo! cuts search agency commission
by Hannah Kimuyu

The news Yahoo! will reduce the levels of UK paid search commission it gives to agencies as of 1 January 2009 begs the question: is the search engine simply responding to Google's removal of Best Practice Funding (BPF)?

While Google is remov...

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Blog Blog
13 th Nov 2008

Top stories Nov 2008

Yahoo Yahoo! deals with rival search engines scrapped

Yahoo! received a double blow last this month when Google announced it was no longer going ahead with the proposed advertising search partnership, then Microsoft told them it was uninterested in renewing bid talks.

Google claims ongoing concerns from...

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Blog Blog
03 rd Sep 2008

Top Search Stories – September 2008

Google Google introduces changes to Quality Score system

Earlier this month, Google announced changes to its Quality Score metric, which is used to measure the relevancy of paid search ads. As part of the new metric, ad quality will be measured when a search is actually made, replacing the current syste...

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Blog Blog
31 st Oct 2007

Top Search Stories - October 2007

Google's battle with Microsoft has dominated the search news headlines this month as the two tech giants vied to secure a stake in social networking site, Facebook. The tussle was won by Microsoft who parted with a cool (and somewhat over inflated) $240m for a 1.6% stake in the company. The deal will see Microsoft become the exclusive third-party ad platform partner for Facebook allowing them to sell ads internationally.

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