Aboutopen
Press Press
02 nd May 2013

Report reveals the most visible Lifestyle & Boutique Hotel sites, online

Greenlight will unveil exclusive research charting the most visible Boutique & Lifestyle Hotel websites, at this year’s international luxury hotel conference, Boutique Hotel Summit. Chris Bland, client services director at Greenlight will present findings from "Boutique & Lifestyle Hotels" report, commissioned by Boutique Hotel News.

View the news item »

Brands , eCommerce , Google , and more...
Blog Blog
05 th Apr 2013

Greenlight joins roster of expert panelists at leading advanced search marketing show, ionSearch 2013

Greenlight has joined the ionSearch roster, with two members of the agency’s SEO team taking part in panel sessions. ionSearch 2013, one of the UK's leading search and social marketing conferences, takes place on April 18th -19th at the Carriageworks Theatre, Leeds, UK.

View the blog post »

Analytics , Internet , SEO , and more...
Press Press
07 th Feb 2013

“Enhanced Campaigns”-Google announces significant changes to its AdWords digital advertising platform

Google has announced significant changes to its AdWords digital advertising platform adding functionality it calls “Enhanced Campaigns”. Put simply, it centralises controls for mobile and desktop advertising campaigns in one place and offers advertisers more data to show the real value of their campaigns. Previously businesses have had to submit individual advertising campaigns for different devices, locations and times - a labour-intensive process which most times results in their running hundreds of similar campaigns simultaneously.

View the news item »

Advertising , Analytics , and more...
Blog Blog
05 th Feb 2013

Apple knocks Amazon UK off top spot to become the most visible site for Brown Goods

The latest data from Greenlight shows that in the lead up to Christmas, a total of 12 million searches were made on Google UK for Brown Goods and Amazon, which in August was the most visible site to these searches, was knocked off its perch by none other than Apple!

View the blog post »

Advertising , Apple , Brands , and more...
Blog Blog
15 th Nov 2012

Christmas shoppers are expected to spend a total of £86bn this year

Advent Calendar from Greenlight provides digital marketers with tips to make Search and Social Media campaigns successful in time for Christmas 2012. With online sales in 2012 predicted to account for 10.6% of the total retail spend, retailers need to ensure their sites are optimised and offer a good experience.

View the blog post »

Brands , eCommerce , and more...
Press Press
15 th Nov 2012

UK: Online sales expected to account for 10.6% of total retail spend

Christmas shoppers are expected to spend a total of £86bn this year, according to a report* just published. With online sales predicted to account for 10.6% of the total retail spend, retailers need to ensure their sites are optimised and offer a good experience.

View the news item »

Brands , eCommerce , Facebook , and more...