Aboutopen
Press Press
07 th Apr 2010

Nintendo DS, Wii and Xbox 360 most popular searched for products online, in January

London, 7 April, 2010 - Totalling 16 million and accounting for 75% of online searches, gaming consoles & games were the most queried items when UK consumers went online in January to buy entertainment retail-related products, including CDs, DVDs and Blu-Ray DVDs. This is according to new re...

Press Press
02 nd Mar 2010

Online Gaming - Casino encroaches on Poker and Bingo’s share of play

London, 2 March, 2010 - Casino has encroached on Bingo and Poker's popularity in the UK's online gaming sector, reveals the latest independent report by Greenlight, the UK's leading and award winning search marketing agency. The research 'Gaming Sector Report - Issue 4', reveals that UK online s...

Blog Blog
25 th Jun 2007

Google ban gambling ads

Google has stunned the gaming community by prohibiting all forms of gambling advertising on AdWords, including bingo and play-for-fun sites.
Blog Blog
05 th Jun 2008

Search Marketing for the Gaming Industry – Top 10 Considerations (Part 1 of 2)

Gaming is one of the hardest industries to find Search Marketing success within, but if you can get it right the rewards are enormous. My top 10 considerations can be found below - good luck!

1.The 'gaming industry' is not one industry 2.The big search terms are very big search terms 3. Limit...

Blog Blog
22 nd Jul 2008

Search Marketing for the Gaming Industry – Top 10 Considerations (Part 2 of 2)

Continued from Traffic Report, June 2008.

1.    The 'gaming industry' is not one industry 2.    The big search terms are very big search terms 3.    Limited long tail but not for long 4.    Plan for Seasonality 5.    Loyal users aren't so loyal...

Blog Blog
Blog Blog
20 th Feb 2012

Greenlight, Sky Poker and the world Guinness cardstacking record holder invite you to watch the live knockdown of our giant house of cards

We’ve been working on a hugely exciting integrated digital and offline campaign for Sky Poker. Designed to compliment Sky Poker’s Play the Nation promotion (#playthenation), we've recruited the skills of two times Guinness world record holder of cardstacking, Bryan Berg, to build a British landmark, as voted for by Sky Poker’s Facebook fans.
More...