Sharon Smith

Sharon Smith
Aboutopen
Blog Blog
30 th Jul 2007

Yahoo profit rises, but revenue falls short

Internet bellwether Yahoo on Tuesday posted a higher second-quarter profit on continued strong advertising, but revenue fell short of analysts' expectations, sending shares lower in after-hours trading. For the period ended June 30, the company posted a net income of $754.7 million, or 51 cents a share, excluding traffic acquisition costs. Minus $563 million from the sale of an investment that Yahoo executives declined to specify, the company reported 13 cents a share, in line with analyst estimates and 5 cents above last year.

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Blog Blog
02 nd Apr 2009

Top stories April 2009

Google Google launches behavioural targeting programme

The latest development from the Google lab - a behavioural targeting programme that will display adverts across its AdSense content network and YouTube - was launched in test form on 11 March. Internet Based Advertising (IBA) allows advertisers to ...

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Blog Blog
17 th Dec 2008

Top stories Dec 2008

Yahoo Yahoo! cuts search agency commission
by Hannah Kimuyu

The news Yahoo! will reduce the levels of UK paid search commission it gives to agencies as of 1 January 2009 begs the question: is the search engine simply responding to Google's removal of Best Practice Funding (BPF)?

While Google is remov...

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Blog Blog
13 th Nov 2008

Top stories Nov 2008

Yahoo Yahoo! deals with rival search engines scrapped

Yahoo! received a double blow last this month when Google announced it was no longer going ahead with the proposed advertising search partnership, then Microsoft told them it was uninterested in renewing bid talks.

Google claims ongoing concerns from...

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Blog Blog
03 rd Sep 2008

Top Search Stories – September 2008

Google Google introduces changes to Quality Score system

Earlier this month, Google announced changes to its Quality Score metric, which is used to measure the relevancy of paid search ads. As part of the new metric, ad quality will be measured when a search is actually made, replacing the current syste...

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Blog Blog
29 th Nov 2007

Top Search Stories - November 2007

After much speculation in recent weeks about the launch of the 'Google Phone', search giant Google has now unveiled its plans for the mobile space and it goes far beyond a simple handset. In a far more ambitious bid to realise the potential of mobile, Google, along with more than 30 of the world's biggest tech and mobile companies, including HTC (a handset maker), Motorola, T-Mobile and LG, has formed the Open Handset Alliance.

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Blog Blog
31 st Oct 2007

Top Search Stories - October 2007

Google's battle with Microsoft has dominated the search news headlines this month as the two tech giants vied to secure a stake in social networking site, Facebook. The tussle was won by Microsoft who parted with a cool (and somewhat over inflated) $240m for a 1.6% stake in the company. The deal will see Microsoft become the exclusive third-party ad platform partner for Facebook allowing them to sell ads internationally.

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