The latest edition of Greenlight's Magazine looks at what 2014 holds for the digital marketing landscape. Adam Bunn, Director of SEO, and his team look at the future of Search Engine Optimisation. Paid Media Director, Hannah Kimuyu, looks at audience targeting within Paid Search. Director of...
Greenlight, has scooped two awards at this year’s Dadi Awards, for implementing a successful search engine optimisation (SEO) campaign for RS Components. Greenlight was awarded two Dadi’s for “Best Media Strategy” and “Best Retail Website or Campaign” in recognition of results the agency helped...
19% of your PPC budget is wasted on keywords that you already rank naturally for. Greenlight launches the first tool to identify keyword overlap in your SEO and PPC campaigns.
Find out what our Paid Media team gets up to here at Greenlight as Inderpaul Rai offers an insight into 'A day in the life of a Paid Media Executive'.
Study reveals thatis the most linked to e-commerce site in UK blogs, while was the most mentioned brand.
How to make a CFO smile...Greenlight ranked number 1 digital agency in The Drum Digital Census!
A round-up of the latest Search marketing stats - topics include mobile search, social signals and rankings, PPC, mobile CTRs and features findings from Greenlight's Flights Sector Report.
Would you go this far to complain about a brand? A disgruntled customer has used Twitter's Promoted Tweets service to vent his frustration.
Amazon.com becomes the latest website to go inadvertently offline....and reportedly costs the company $5 million in potential sales.
How videos go viral: Twitter's UK research team look at how three videos generated huge coverage on the social network.
Greenlight's first #Beauty Sector Report reveals that #MAC Cosmetics dominates make-up searches whereas was the most visible website overall. Download the full report here: http://www.greenlightdigital.com/gossip/sector-report-beauty/beauty-sector-report-issue-1-june-2013/
Industry reaction to Facebook's latest News Feed algorithm: Greenlight's COO,offers his views on what this means for users.
Peter Capaldi is the 11th most searched for term in the UK as he is announced as new Doctor Who.
Fascinating infographic via
'Online in 60 seconds' details one minute in the life of the Internet.
Fancy some lunchtime reading? Our latest Consumer Electronics report is ready to download. Find out which brands came out on top for online searches for small and large kitchen appliances, TV & entertainment products and computing products. http://www.greenlightdigital.com/gossip/sector-report-consumer-electronics/consumer-electronics-sector-report-issue-2-june-2013/
Greenlight's latest magazine, 'The Penguin Update' is ready to download now! This edition features articles on Google's 2.0 Penguin update, ?#?EnhancedCampaigns?, the Waze acquisition and the ever diminishing attention span of the modern consumer.
Did you know? We now provide a useful Sector Report Sign Up service, where you can pick and choose which Sector Reports you would like to receive that are relevant to your industry or sectors that you are simply interested in. Try it out! http://www.greenlightdigital.com/gossip/sector-report-signup/
The CTO of Greenlight's technology platform, Hydra, shares his views on the power of 'Big Data' as an enabler, that can deliver an enormous amount of value to businesses.
Here are the highlights from Peter Elleby at Greenlight's talk at eSynergy Solutions "The Power of Big Data for Business" Breakfast conference on the 27th Ju...
Exciting news at Greenlight HQ this afternoon - We've been nominated for 7 DADI awards (The Drum Awards for the Digital Industries) for our work with L&G Investments and RS Components! That's 18 award nominations in total in 2013! A HUGE well done to the team.
We're so pleased to announce that Greenlight won in the Web Analytics and Optimisation category at The Digitals last night for our work for Legal & General! Such a brilliant achievement for the team - well done!
The act of tweeting is now formally recognised as part of the English language after the word 'tweet' was added to the Oxford English Dictionary earlier this month.
Our Insurance Sector Report has been updated & now includes data on Health Insurance & Pet Insurance! Download from the Greenlight website now! http://www.greenlightdigital.com/gossip/sector-reports-insurance/insurance-sector-report-issue-16-may-2013/
Last month, 1.7 million searches were made for cruise-related terms. Download our brand new Cruises Sector Report to find out more! http://www.greenlightdigital.com/gossip/sector-report-cruises/cruises-sector-report-issue-1-may-2013/
A BIG CONGRATULATIONS to our Sherin & Izabela, who've raised over £740 for the Mile End Climbing Wall and Develop through Challenge Charity!
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