19% of your PPC budget is wasted on keywords that you already rank naturally for. Greenlight launches the first tool to identify keyword overlap in your SEO and PPC campaigns.
Greenlight is the first and only major agency to offer social media optimisation within a pay for performance pricing model. Greenlight gives brands a directly accountable, measurable and scalable way to get the most out of the billions of actions and interactions taking place across social...
In the spring edition of the Greenlight magazine, we explore the new reality of link building, how to get the most from mobile advertising, the impact of Facebook's latest product 'Home' plus we provide tips on how to achieve a fully integrated digital search strategy.
Why regular content is so important for websites from both an SEO and consumer engagement perspective
In many sports the role of the 'assist' has become increasingly important in the analysis of player performance. What can online marketers learn from this?
What is an assist? An assist is a contribution by a player in a ball game that helps another player score a goal. Normally an assist can be a...
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