By Greenlight | 26 January 2015 |
Online shopping may be about to fundamentally change. Google is thought to be working on a ‘buy button’ that would allow shoppers to purchase products through its search results pages with a single click. By doing so, Google could take ownership of the entire online shopping experience.
By Greenlight | 22 December 2014 |
As the New Year approaches, we deep dive into the key trends we believe will be shaping your SEO, Paid Media, Social Media and Ecommerce strategies in 2015.
By Greenlight | 18 December 2014 |
With 2015 fast approaching, it is once again the time of year where by our wonderful staff at Greenlight scry the skeins of time and bring out our inner futurologists. If you're thinking about simply replicating your digital marketing strategy from 2014 this year - then don't! The digital sphere is forever changing, and in order to continue reaching your customers it is imperative you follow the trends and stay ahead of the game.
By Greenlight | 17 November 2014 |
Over thirty people packed into Greenlight’s loft space last Thursday, 13th November, to hear what key industry speakers had to say about the importance of mobile, and the ever increasing significance it has to play in marketing.
By Andreas Pouros | 10 November 2014 |
It’s seven weeks until the big day and the mobile Grinch is in town. Research this week showed that 91% of people will switch to a competitor’s website if they receive a poor mobile experience. Read on to find out more from our COO, Andreas.
By Kevin Murray | 19 September 2014 |
hybris debuted version 5.1 of their platform in 2013, bringing us some great capabilities. Since then we've now had version 5.2 which brings even more improvements. So what is it about this version of hybris that makes it a contender for your re-platforming or upgrade all the more worthwhile?
By Kevin Murray | 12 September 2014 |
International eCommerce is a topic at the forefront of eCommerce directors' minds, and there are few places more opportune, more exciting and simultaneously more complicated than China. Fortunately, this is something that Hybris is able to solve with the China Accelerator.