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Effecting Blogger Outreach with the Art of Mirroring

Effecting Blogger Outreach with the Art of Mirroring

Blogger outreach has become both a subject of contention and affection amongst the SEO arena. As outreach plays a significant role in SEO, a great deal of time has been spent learning how to do it correctly.

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Blog Posts

Don’t get trigger happy with tagging

It’s time to talk about an interesting SEO and content issue I’m seeing more and more. Companies are obviously latching on to the need to have a blog and populate it – prolifically. Setting aside whether this is a good idea at all, let’s look at the impact this is having. In my experience, blogs are often run by people whose remit is to go forth and write stuff, which they certainly do with great gusto, and crucially they often tag things with equal abandon. They put no thought towards what this is doing to their site structure – and why would they?

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Blog Posts

Yahoo For Native Search, Backlinks Will Be Less Important, Bringing The Sexy Back To AdWords Planner & More...

Yahoo For Native Search, Backlinks Will Be Less Important, Bringing The Sexy Back To AdWords Planner & More...

BlogWatch - The weekly round-up that brings you the latest news and insights in the world of SEO, PPC and Outreach.

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Blog Posts

Greenlight hosts its first Speed Conference for the Travel sector

Greenlight hosts its first Speed Conference for the Travel sector

In the second of a series of new events, Greenlight hosted a Speed Conferencing evening for the Travel sector, with a variety of Travel brands in attendance including lastminute.com and Great Rail Journeys.

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Blog Posts

We blog therefore we are: Who blogs, who should blog and why

Here at Greenlight we all love blogs and blogging but to what extent do the rest of the world? Well, you’ll be pleased to know they are of the same opinion – so it’s not just us! Instead of rooting around for something content based to talk about I thought I’d wow you all with some blogging facts and then look into exactly why people blog. What draws us to blogging, what do we think we’ll get out of it and who do we think, or hope, is reading?

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