Roundtables

Greenlight’s filmed roundtables are designed to provide a stimulating environment that enables attendees to discuss the challenges and approaches organisations face when it comes to their online presence and Search and Social Media strategies.

Roundtables

Greenlight's 2014 Predictions

What will 2014 hold for digital marketers? Join our panel of experts as they discuss their predictions for SEO, Paid Media, eCommerce and Social Media. Topics of discussion include Google's Schemas and Authorship programme, social advertising, automated search and audience targeting....watch out for the blooper at the end!

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Roundtables

Greenlight's International Roundtable

Greenlight's International Roundtable

Representatives from Boots, TM Lewin, Goodman and Perform discuss with Greenlight's Client Services Director, Chris Bland, and Social Media Director, Simon Rogers, the challenges they have faced in creating a global online marketing strategy and the approaches they have taken to get it right.

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Roundtables

Travel - Search and Social Media Roundtable

Travel - Search and Social Media Roundtable

Watch the full version or bite size chapters of Greenlight’s Travel Roundtable, where Greenlight’s CEO Warren Cowan, and Social Media Director, Anna O’Brien, discuss with industry experts from Hilton, Expedia, Owner’s Direct and Mercury Direct the various challenges facing the Travel industry when it comes to marketing their businesses and securing customers. Share their tips and experiences on what they are doing in order to overcome challenges.

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Roundtables

Search and Social Media Roundtable - Chapter 1





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Roundtables

Finance - Social Media Roundtable

Finance - Social Media Roundtable

Strict compliance regulations in the financial services industry limits the way social media can be used. However, as discussed in Greenlight’s filmed roundtable, there are ways of implementing successful social media campaigns which abide by these restrictions. Watch the roundtable discussion where Greenlight’s Social Media Director, Anna O’Brien and representatives from financial institutions including Barclays Wealth, HSBC, Google Finance and Legal & General, discuss the problems that financial instiutions are facing online. Industry experts share their tips and experiences on what they are doing in order to overcome them.

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Roundtables

Fashion Roundtable

Fashion Roundtable

In August, Greenlight hosted a filmed fashion roundtable event titled, In Search of Fashion. Representatives from major fashion brands, including Reiss, Next, Debenhams, Fashion Union and MiH Jeans gathered to discuss how Search and Social Media has helped them to market their brands in the online world. Click the link at the bottom to watch the full roundtable.

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Roundtables

Gaming - Search and Social Media Roundtable

Gaming - Search and Social Media Roundtable

Watch either the full version or bite size chapters of Greenlight's Search & Social Media Gaming Roundtable – where Greenlight's CEO, Warren Cowan, and Social Media Director, Anna O'Brien, discuss with industry experts the challenges that gaming organisations face when it comes to their online presence and Search and Social Media strategies.

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