Read our Blog for quick, straight to the point Thought Leadership pieces. Get our stance on news breaking industry happenings which we deem to be significant.
By Andreas Pouros | 11 December 2014 |
To make shopping truly personal, retailers must treat consumers as individuals, not members of a macro group. They must develop an understanding of shoppers beyond the broad buckets of gender, country, age and purchase history.
By Greenlight | 10 December 2014 |
Toys based on the Disney blockbuster Frozen are set to top the Christmas toy sales charts after being named as number one in Greenlight’s “Most Wanted Toys League.” The fairytale-themed movie became the fifth-highest-grossing film of all time in May, and it is expected that gross revenue will increase further for the franchise over the Christmas period.
By Greenlight | 17 November 2014 |
Over thirty people packed into Greenlight’s loft space last Thursday, 13th November, to hear what key industry speakers had to say about the importance of mobile, and the ever increasing significance it has to play in marketing.
By Andreas Pouros | 10 November 2014 |
It’s seven weeks until the big day and the mobile Grinch is in town. Research this week showed that 91% of people will switch to a competitor’s website if they receive a poor mobile experience. Read on to find out more from our COO, Andreas.
By Greenlight | 03 November 2014 |
Off the back of our CRO event on 30th October, here we deep dive into the world of CRO and how it can deliver incremental revenue through testing.
By Greenlight | 10 October 2014 |
Greenlight is named as a finalist in this year's UK Search Awards, achieving its 7th award nomination in 2014.
By Kevin Murray | 19 September 2014 |
hybris debuted version 5.1 of their platform in 2013, bringing us some great capabilities. Since then we've now had version 5.2 which brings even more improvements. So what is it about this version of hybris that makes it a contender for your re-platforming or upgrade all the more worthwhile?