Read the Greenlight Magazine, where each month Greenlight’s COO Andreas Pouros will introduce a trending focus on search, which will then be followed up with our Paid Search, Natural Search and Social Media Directors take on how it effects each.
By Greenlight | 21 January 2014 |
The latest edition of Greenlight's Magazine looks at what 2014 holds for the digital marketing landscape. Adam Bunn, Director of SEO, and his team look at the future of Search Engine Optimisation. Paid Media Director, Hannah Kimuyu, looks at audience targeting within Paid Search. Director of eCommerce and Technology, Kevin Murray, examines future trends in the eCommerce industry and Social Media Strategist, Ciaran McManus, looks at the cost of social in 2014.
By Greenlight | 18 October 2013 |
The latest edition of Greenlight's magazine features guest publications from Hybris, Shutl and WorldPay as well as a feature article from Greenlight's Director of Technology and eCommerce, Kevin Murray. Topics include, closing the circle between online and offline customer shopping behaviour, how consumer demand is shaping future eCommerce experiences, the international expansion of eCommerce and what Shutl delivery means for online gifting.
By Greenlight | 23 July 2013 |
The latest edition of Greenlight's Magazine looks at recent updates which have affected the digital landscape. Director of SEO, Adam Bunn, looks at the effects of Google's 2.0 Penguin update. Hannah Kimuyu provides tips for Google's Enhanced Campaigns. Senior Account Manager, Ben McAneny, questions Google's motives in the acquisition of social mapping company, Waze, and Social Media Strategist, Ciaran McManus, looks at the ever-diminishing attention span of the modern consumer.
By Greenlight | 02 May 2013 |
In the spring edition of the Greenlight magazine, we explore the new reality of link building, how to get the most from mobile advertising, the impact of Facebook's latest product 'Home' plus we provide tips on how to achieve a fully integrated digital search strategy.
By Greenlight | 30 November 2012 |
As 2012 comes to an end, we look at what 2013 holds for the Search industry. Our directors provide insights into the advancements that can be expected in SEO, PPC and Social Media, whilst Google highlights what to expect from the 2013 consumer.
By Greenlight | 13 September 2012 |
The latest edition of Greenlight’s Magazine provides you with top tips to help you plan your online Christmas 2012 campaign. In this Christmas issue, our in-house experts discuss why Christmas comes early for digital marketers, as well as the value of implementing Social Media and Mobile strategies into your Christmas 2012 campaign.
By Greenlight | 20 June 2012 |
Read the latest edition of Greenlight's Magazine which is themed on the Buying Cycle process. Following on from the success of the Google and Greenlight Conference in March of this year, this latest edition focuses on the different stages involved in the buying cycle process and features insightful articles from both our in house experts and guest writers from Google.