Mark Byrne

Articles by Mark Byrne

Mark is a Paid Media Performance Director at Greenlight, working within the Paid Media team. 

Blog Posts

Single and ready to mingle: Single’s Day, the new blockbuster shopping day

Single and ready to mingle: Single’s Day, the new blockbuster shopping day

First came Black Friday, shortly followed by Cyber Monday – now, the latest international shopping day to make an impact on retailer’s sales targets is Single’s Day. Although you may not be familiar with this day yet, it’s likely you will be soon – it generates more revenue than the aforementioned shopping days combined.

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