Katrina Makins

Articles by Katrina Makins

Katrina is Head of Marketing at Greenlight Digital, working within the Marketing team.

Press

Greenlight wins at the UK Biddable Media Awards 2018

Greenlight wins at the UK Biddable Media Awards 2018

The UK Biddable Media Awards, which celebrate and reward expertise within the UK biddable media industry, took place on the evening of 15th March at a glamourous London ceremony, and we’re pleased to announce that the evening saw us win two awards; Display Campaign of the Year and Best Use of Video.

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Blog Posts

Greenlight Digital nominated for eight awards at the UK Biddable Media Awards 2018

Greenlight Digital nominated for eight awards at the UK Biddable Media Awards 2018

The UK Biddable Media Awards shortlist was published on the 9th of February, and we’re proud to announce that we’ve been shortlisted for eight awards this year.

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Press

Greenlight’s Client Partner judging at the Performance Marketing Awards 2018

Greenlight’s Client Partner judging at the Performance Marketing Awards 2018

We’re pleased to announce that our Client Partner, Bea Patman, will be judging at this year’s Performance Marketing Awards, which are taking place on the 24th April at the beautiful Grosvenor House Hotel in London.

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Press

Our Paid Media Director and Head of Paid Search speaking at Marketing Week Live

Our Paid Media Director and Head of Paid Search speaking at Marketing Week Live

We're pleased to announce that our Paid Media Director, Hannah Kimuyu, and our Head of Paid Search, Angie Knibb, will be speaking at this year's Marketing Week Live event, which is taking place on 7-8th March in London. The two-day event offers a mixture of practical, hands-on expert advice from some of the most respected specialists in the industry, spanning CRM, content marketing, strategy, personalisation, media, digital, insight, and data and analytics, to name a few.

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Blog Posts

Greenlight Gives presents the official pub quiz of 2017

Greenlight Gives presents the official pub quiz of 2017

Greenlight Gives, a newly-launched internal initiative organised by staff to support both local and national charities and foundations, kicked off its third charitable event since its inception in November on Friday 8th December with The Official Pub Quiz of 2017.

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Press

Greenlight wins at the UK Search Awards 2017

Greenlight wins at the UK Search Awards 2017

We’re very excited to announce that Greenlight won the award for Best Use of Social Media in a Search Campaign for our work with ghd on its #ghdPink for Breast Cancer Awareness Month campaign at the UK Search Awards, which took place at a glamourous ceremony on the evening of 30th November.

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Blog Posts

PerformanceIN Live: Joining up the dots between SEO and UX with Bea Patman

PerformanceIN Live: Joining up the dots between SEO and UX with Bea Patman

PerformanceIN Live – the annual event which celebrates measurable marketing across all channels, and focuses on how best to measure, learn and optimise digital performance – has just ended following two days of talks from industry-leading speakers. And mid-morning today, our Head of SEO, Bea Patman, delivered her talk on ‘joining the dots between SEO and UX’ to a full audience. Her talk focused on three core areas: UX as a ranking factor, how to align teams to work closer together, and the importance of considering conversion rate optimisation. Here are the main takeaways from Bea's speech.

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