Katrina Makins

Articles by Katrina Makins

Katrina is Head of Marketing at Greenlight Digital, working within the Marketing team.

Blog Posts

Greenlight wins at the UK Biddable Media Awards 2017

Greenlight wins at the UK Biddable Media Awards 2017

On the evening of 25th May, the inaugural UK Biddable Media Awards winners were announced and we're thrilled to say that Greenlight won the award for Display Campaign Of The Year for our work with ghd on its #ghdPink for Breast Cancer Awareness Month campaign. We’re delighted to have won such a competitive category and, of course, our Display team are so pleased to have had their work recognised.

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Blog Posts

Greenlight Finalists At RAR Digital Awards 2017

Greenlight Finalists At RAR Digital Awards 2017

The results of the RAR Digital Awards 2017 were published last week, and we’re delighted to announce that we're finalists in three categories: Search (100+ staff), Effectiveness (100+ staff) and Digital Strategy (100+ staff).

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Blog Posts

Creating content marketing: marrying relevance with creativity event round up

Creating content marketing: marrying relevance with creativity event round up

On the 26th April, we held our Creative Content Marketing event in our office loft space, during which our Head of Innovation, Rowan Grace Evans, Content Marketing Manager, Kevin O’Connor and Copy Manager, Louise McFetridge, covered the importance of creative thinking and data-led insights to drive relevant content that sticks with core target audiences.

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Blog Posts

Greenlight Digital nominated at The Drum Search Awards 2017

Greenlight Digital nominated at The Drum Search Awards 2017

The Drum Search Awards finalists were announced via Twitter on 18th April 2017, so it was a tense afternoon in the office while we waited to find out if our entry had made it onto the shortlist this year. After the long wait, we were thrilled to find out that we’d been nominated for our work with Superdry. The Drum Search Awards are designed to celebrate the individuals and agencies at the forefront of the search category, so to have our work recognised is a great honour.

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Blog Posts

Greenlight Digital nominated for six categories at the UK Biddable Media Awards 2017

Greenlight Digital nominated for six categories at the UK Biddable Media Awards 2017

The inaugural UK Biddable Media Awards shortlist was announced on the 31st March, highlighting agencies which have significantly contributed to the biddable media space in the past year thanks to their talent and achievements. While the wait for the shortlist to be revealed felt long, it was certainly worth it as each of the entries we submitted was shortlisted. This is a huge honour for all those at Greenlight Digital who worked so hard to drive growth and positive impact for our clients.

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Blog Posts

UX & CRO event: the round up

UX & CRO event: the round up

On the 9th February, our Head of CRO & UX, Sarah Faber Petersen; Head of SEO, Bea Patman and Operations Director at FoundIt!, Chris Dunn, welcomed guests to our UX & CRO Deep Dive event, where they covered ‘how to CRO’, why UX is so important in today’s digital landscape and how a considered UX strategy can benefit SEO. Our roundup blog reviews the key areas that were discussed on the day.

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Blog Posts

Greenlight achieves Elite status in The Drum Digital Census 2016

Greenlight achieves Elite status in The Drum Digital Census 2016

The Drum Digital Census 2016 results were announced on the 23rd November, and we’re very proud to have ranked very highly this year across the three categories for 100+ staff: Client, Financial and Elite.

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