Greenlight

Articles by Greenlight

Greenlight is a multiple award-winning digital marketing agency that designs, builds, deploys and measures marketing solutions and campaigns across Search, Social, Display, Mobile, eCommerce, and more, with the unwavering objective of achieving dramatic growth for its clients. Greenlight promotes brands and products in 26 languages and 42 territories on behalf of such clients as Legal & General, ghd, Dixons Carphone, Urban Outfitters, Millennium and Copthorne Hotels, Laura Ashley and many more.

Tools & Hardware

Tools & Hardware Sector Report - December 2015

Tools & Hardware Sector Report - December 2015

A 360˚ analysis of the most important search terms, trends and benchmarking data in the Tools & Hardware sector. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Furniture

Furniture Sector Report - December 2015

Furniture Sector Report - December 2015

A 360˚ analysis of the most important search terms, trends and benchmarking data in the Furniture sector. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Home & Garden

Home & Garden Sector Report - December 2015

Home & Garden Sector Report - December 2015

A 360˚ analysis of the most important search terms, trends and benchmarking data in the Home & Garden sector. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Recruitment

Recruitment Sector Report - December 2015

Recruitment Sector Report - December 2015

A 360˚ analysis of the most important search terms, trends and benchmarking data in the Recruitment sector. This report provides an exclusive snapshot of the online search market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

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Incorporating #digital peaks into your content marketing strategy can help boost engagement https://t.co/5KjaqOxY5Q https://t.co/TFxC67LI5F

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Our latest research shows brands should prioritise curating social content rather than creating it @freshbusiness https://t.co/pD7TRPdErW

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Find out why there's a rise in Brits taking #digital detoxes via @TheWallUK using our latest data https://t.co/o1t6pJw9EP

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How might #Twitter10k impact your brand? Industry experts give their insights via @SocialBro https://t.co/pAEcgYZooA https://t.co/gEyvFCrvdt

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The difference between #Google RLSA and Customer Match explained in our blog https://t.co/hzv6rijzIX https://t.co/nMWEmhoH8W

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Add to your #content strategy by incorporating #digital peaks throughout the year https://t.co/5KjaqOxY5Q https://t.co/26Gxoo8fBw

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Are #digital detoxes the fad for 2016? Our data shows they're on the rise via @BizReport https://t.co/8TwxgzyKnN https://t.co/IQjce2GRcw

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Experts explain why all brands should have a presence on #Instagram in our event video https://t.co/BgMVo1eAuO https://t.co/bNSEOKe41T

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The benefits of #Google RLSA and Customer Match explained to help you make the right choice in our blog https://t.co/hzv6rijzIX

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Our COO @AndreasPouros explains which #CES2016 tech wonders are worth #marketing investment via @moreaboutads https://t.co/g2157c9GvH

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Here's why incorporating #digital peaks into your #content strategy can help boost engagement & interest https://t.co/5KjaqOxY5Q

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Find out what #Twitter10k could mean for your brand & how your social media strategy might have to adapt @SocialBro https://t.co/pAEcgYZooA

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Our data shows there's more value in #content curation rather than creation for social media via @freshbusiness https://t.co/pD7TRPdErW

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Find out what our experts believe will be big in #digital in 2016 across digital marketing services https://t.co/hwgzoJa9El

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RT @mackenziecart: @GLDigital @DMSLDN very useful article. We are forever producing content!

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Find out what our research revealed on the rise of digital detoxes & what has spurred them on via @TheWallUK https://t.co/o1t6pJw9EP

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Find out why curating rather than creating #content could benefit your brand via @DMSLDN https://t.co/ysIPi0KFIc

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Here's a look at how #Twitter10k could impact your social plan via @SocialBro https://t.co/pAEcgYZooA

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Have consumers had enough of a good thing re: social? Here's why digital detoxes are on the rise https://t.co/nOMwFHlHqg via @freshbusiness

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Right to reply:What can marketers learn from CES 2016?by @AndreasPouros via @_netimperative_ https://t.co/zWjnoPU46I

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Details behind the rise in Brits taking digital detoxes via @TheWallUK using our latest research https://t.co/o1t6pJw9EP

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Here's why brands should prioritise content curation rather than creation via @freshbusiness https://t.co/pD7TRPdErW https://t.co/KacXBFO4oe

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Right to reply:What can marketers learn from CES 2016?by @AndreasPouros via @_netimperative_ https://t.co/zWjnoPU46I https://t.co/qaR6cMJLxY

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What could #Twitter10k mean for your brand? @AndreasPouros gives his insights via @SocialBro https://t.co/pAEcgYZooA https://t.co/b6G7siKXg0

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Don't get caught up on creating new content, curate it! Find out what our latest research uncovered via @dmsldn https://t.co/ysIPi0KFIc

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Mix up your comms by adding #digital peaks to your #content strategy https://t.co/5KjaqOxY5Q https://t.co/EsHzzyNUby

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What's hot & what's not from #CES2016 for #marketers? by @AndreasPouros via @_netimperative_ https://t.co/zWjnoPU46I https://t.co/HMCZi6XkTb

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Curious as to how #Twitter10k might affect your brand? Experts advise on what it could mean via @SocialBro https://t.co/pAEcgYZooA

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New #reactions introduced by #Facebook to allow users to build better emotional connections with content https://t.co/Y41T11U7yG

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Leverage the power of experiential marketing to create digital peaks in your content plan https://t.co/5KjaqOxY5Q https://t.co/OLRfZjDAOQ

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Our data showing the rise of digital detoxes featured in @Econsultancy weekly top 10 stats last Friday https://t.co/KFhMnKV8Wu

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What #CES2016 tech is worth marketing investment? by @AndreasPouros via @moreaboutads https://t.co/g2157c9GvH https://t.co/7QyHecNsKf

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RT @GLCommerceLtd: Do too many retailers focus on the 'me too' approach of providing #mobileapps as they are afraid of being left out? http…

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Have consumers had enough of a good thing re: social? Here's why digital detoxes are on the rise https://t.co/nOMwFHlHqg @freshbusiness

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RT @AgencyRegister: 27: Home @homeagencyuk 24: Greenlight Digital @GLDigital 24: St Luke's London @StLukesLondon 24: Bulletproof @Bulletpro

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Prioritise content #curation rather than creation when it comes to your social strategy via @freshbusiness https://t.co/pD7TRPdErW

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Our data shows that 1/4 of Brits to reduce social media consumption & go on 'digital detox' via @TheWallUK https://t.co/o1t6pJw9EP

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Curate, don't create! Optimise your content strategy with our latest findings via @dmsldn https://t.co/ysIPi0KFIc https://t.co/5EEqPC3SEN

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How might #Twitter10k impact your brand? via @SocialBro featuring @AndreasPouros comments https://t.co/pAEcgYZooA https://t.co/3YAnT83hYh

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Here's why using #digital peaks as part of your content strategy can help boost engagement https://t.co/5KjaqOxY5Q https://t.co/8bNFDYwxup

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Are #digital detoxes a fad or growing reality? via @BizReport using our latest data https://t.co/8TwxgzyKnN https://t.co/HhqJhi6OEe

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What #CES2016 tech is worth marketing investment? by @AndreasPouros via @moreaboutads https://t.co/g2157c9GvH https://t.co/4wKkYmUHBO

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Find out what differentiates #Google RLSA from Customer Match in our blog https://t.co/hzv6rijzIX https://t.co/KHln5Clhuv

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Here's why 1/4 Brits will be taking a digital detox via @InformationAge with our latest data https://t.co/jeo987qLJg https://t.co/XzzGyQQpZE

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Find out why curating rather than creating #content could benefit your brand via @dmsldn https://t.co/ysIPi0KFIc https://t.co/zfDcGB4Eh2

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Know your #Google RLSA from your Customer Match thanks to our blog https://t.co/hzv6rijzIX https://t.co/YIQ72c6xYH

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Start using #digital peaks as part of your content marketing strategy and up engagement https://t.co/5KjaqOxY5Q https://t.co/Nz4Pulzzxn

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Here's a look at how #Twitter10k could impact your social plan via @SocialBro https://t.co/pAEcgYZooA https://t.co/sTHd7oObid

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Brands should prioritise #content curation over creation on #socialmedia @freshbusiness https://t.co/pD7TRPdErW https://t.co/isIPhiRr8e

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Our COO @AndreasPouros analyses which #CES2016 technologies warrant #marketing investment via @PerformanceIN https://t.co/rnbKBH98A7

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Brits had too much of a good thing? 1/4 looking to do digital detox by @AndreasPouros via @TheWallUK https://t.co/o1t6pJw9EP

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Our data shows that 1/4 Brits are taking a #digital detox this year via @slievemore https://t.co/wsj8bvtR7D https://t.co/To6uZkCFDD

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Which #OnlineDating brand was most visible for natural & paid #search? #GLDSectorReport https://t.co/7SyFYZLXVO https://t.co/x4zBBuyXuS

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Which #Sportswear brands were top of natural & paid #search online? #GLDSectorReport https://t.co/ZUchjsDm2u https://t.co/ehwdmN7zJc

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How did your #Cycle brand do against competitors for online visibility? #GLDSectorReport https://t.co/lLkwJde8y1 https://t.co/wsydKB1owW

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Find out how #Golf brands compared for online rankings in our latest #GLDSectorReport https://t.co/wKUvjBZ7AE https://t.co/BVwGldD3Ix

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Which #Watch brands were top of natural & paid #search online? #GLDSectorReport https://t.co/wAH0lrCuFW https://t.co/wNYuf1BgEh

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Which #Jewellery brands outshined their competitors for online visibility? #GLDSectorReport https://t.co/emIjUbtdgI https://t.co/0c0uI8pz6x

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Which #Shoe brands are most visible online for natural & paid #search? #GLDSectorReport https://t.co/CjzOp15TD2 https://t.co/GDXDrZBezx

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How did #Beauty brands rank online against competitors? Find out in #GLDSectorReport https://t.co/cWo01IUswN https://t.co/p9QwoxqXvK

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Which #Fashion brands are top of natural & paid #search online? #GLDSectorReport https://t.co/kJOiG6Q8E0 https://t.co/1VHWOQZPoq

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How might #Twitter10k impact your social media plan? via @SocialBro https://t.co/pAEcgYZooA https://t.co/juXdDKfg6x

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What can marketers learn from #CES2016 by @AndreasPouros via @_netimperative_ https://t.co/zWjnoPU46I https://t.co/1m5uci3oVy

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How incorporating #digital peaks into your content marketing plan can help boost engagement https://t.co/5KjaqOxY5Q https://t.co/1wJlRoXgGg

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Incorporating #digital peaks into your content marketing plan will offer a novel way to target your audience https://t.co/5KjaqOxY5Q

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Our COO @AndreasPouros answers whether the new #tech wonders from #CES2016 are built to last? via @moreaboutads https://t.co/g2157c9GvH

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Our data showing that 1 in 4 Brits is planning a #digital detox this year featured in @Econsultancy weekly stats https://t.co/KFhMnKV8Wu

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Boost engagement by incorporating #digital peaks into your content marketing plan https://t.co/5KjaqOxY5Q https://t.co/EHZQrSy3Tw

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Our latest research finds that 1 in 4 Brits is planning to take a #digital #detox this year via @Econsultancy https://t.co/KFhMnKV8Wu

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Our research shows brands should curate rather than create #content as part of their #social efforts via @dmsldn https://t.co/ysIPi0KFIc

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How might #Twitter10k impact your brand & social strategy? @AndreasPouros via @SocialBro https://t.co/pAEcgYZooA https://t.co/M9X9zvL6F5

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Press

1 in 4 Brits to take a ‘digital detox’ in 2016

1 in 4 Brits to take a ‘digital detox’ in 2016

One in four Brits are planning to reduce their use of social media and digital devices, according to research commissioned by digital marketing agency Greenlight. With the average Brit now spending almost three hours online every day, according to the Internet Advertising Bureau, Greenlight commissioned the study to assess how consumer use of social media and digital devices, such as smartphones and tablet PCs, is likely to change in the future.

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Which #CES2016 technologies are worth marketing investment?@AndreasPouros via @PerformanceIN https://t.co/rnbKBH98A7 https://t.co/6A3YAAslhg

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Audiences value user generated content & curated posts on #Instagram via @freshbusiness using our research https://t.co/pD7TRPdErW

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Information overload & rising stress levels are contributing to the rise in #digital detoxes https://t.co/wsj8bvtR7D https://t.co/iseuwi5F1C

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Find out what the rising interest in digital detoxes could mean for your marketing https://t.co/lzxtLgs450 https://t.co/75IVloAZeY

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All the #digital trends and insights we predict for #2016 in one magazine #predictions https://t.co/hwgzoJa9El https://t.co/mlirD0JezY

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Up the ante for your #marketing with inspiration from our #predictions #2016 magazine https://t.co/hwgzoJa9El https://t.co/EIZcbfylGS

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Is 'digital detox' the fad for 2016? via @BizReport featuring our latest research https://t.co/8TwxgzyKnN https://t.co/TW3DWpSHG3

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Which CES Technologies are worth marketing investment? by @AndreasPouros via @PerformanceIN https://t.co/rnbKBH98A7 https://t.co/CBbKq0QTp3

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Find out the key differences between #Google RLSA & Customer Match in our blog https://t.co/hzv6rijzIX https://t.co/dj2GmqZVuJ

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Up your content marketing strategy by incorporating #digital peaks throughout the year https://t.co/5KjaqOxY5Q https://t.co/zOSJ6jHWGg

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How might #Twitter10k impact your brand? via @SocialBro https://t.co/pAEcgYZooA https://t.co/eNFT8OOWKy

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Is #CES2016 tech worth marketing investment by @AndreasPouros via @moreaboutads https://t.co/g2157c9GvH https://t.co/qo1qCCcE6i

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Our latest data suggests brands should curate existing social content via @freshbusiness https://t.co/pD7TRPdErW https://t.co/B6qdq5nblH

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RT @suitedyogi: 1 in 4 Brits to take a ‘#digitaldetox’ in 2016 research by @GLDigital https://t.co/Wybh0lM6nW #DigitalMindfulness @digita

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RT @BizReport: Is #digitaldetox the fad for 2016? - Trends & Ideas - BizReport https://t.co/fwmmYbILZL via @BizReport

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Our new data reveals rising interest in #digital detoxes in 2016 via @InformationAge https://t.co/jeo987qLJg https://t.co/TAgJ2zzNJN

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What #Twitter10k could mean for your brand via @SocialBro featuring @AndreasPouros https://t.co/pAEcgYZooA https://t.co/jQSmh1P9OZ

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In the busy #OnlineDating market, which brands are most visible for natural & paid search? https://t.co/7SyFYZLXVO https://t.co/vzhRjVk8GS

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Find out what you need to know for #Sportswear brands' online visibility in #GLDSectorReport https://t.co/ZUchjsDm2u https://t.co/BSi7yG4Oxq

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Find out which #Cycle brands were top of natural & paid search online in #GLDSectorReport https://t.co/lLkwJde8y1 https://t.co/rNhRF6nVHH

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Find out which #Golf brands were most visible for search rankings in #GLDSectorReport https://t.co/wKUvjBZ7AE https://t.co/Blq9eRcdeh

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How do #Watch brands compare online for visibility? Find out in #GLDSectorReport https://t.co/wAH0lrCuFW https://t.co/lsski6VtJm

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In the competitive #Jewellery market which brands are most visible? #GLDSectorReport https://t.co/emIjUbtdgI https://t.co/608ZHF0ZGf

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Which #Shoe brands were most visible across natural & paid search? #GLDSectorReport https://t.co/CjzOp15TD2 https://t.co/kHTc6hqi3S

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Which #Beauty brands were top of natural & paid search online? Find out in #GLDSectorReport https://t.co/cWo01IUswN https://t.co/hNA49biNpq

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Our latest #Fashion #GLDSectorReport shows who was most visible online in search rankings https://t.co/kJOiG6Q8E0 https://t.co/z68yIHtdjJ

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Our new data shows 1/4 Brits will take a #digital #detox in 2016 via @freshbusiness https://t.co/nOMwFHlHqg https://t.co/mOfGFvIPGg

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Our latest #Instagram research reveals what audiences value most in posts via @freshbusiness https://t.co/pD7TRPdErW https://t.co/bveS2oaNBx

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Find out what tech from #CES2016 @AndreasPouros believes will impact marketing investment https://t.co/g2157c9GvH https://t.co/Dwj8A5eT9U

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Our latest research on #Instagram shows audiences value user-generated content - find out more via @dmsldn https://t.co/ysIPi12gzK

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Which #tech wonders at #CES2016 were built to last? By @AndreasPouros via @moreaboutads https://t.co/g2157bS577

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Our latest research suggests brands should prioritise social content curation via @freshbusiness https://t.co/pD7TRPvfju

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Key differences between #Google RLSA & Customer Match in our latest blog https://t.co/hzv6rijzIX https://t.co/rbMquGUXy5

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Incorporate #digital peaks into your marketing to engage your audience in a novel way https://t.co/5KjaqOxY5Q https://t.co/5r64LcsGZF

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Here's why you should curate rather than create to optimise your content marketing strategy https://t.co/ysIPi0KFIc https://t.co/IVWdFkYVPw

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What could Twitter #10K mean for your brand? via @SocialBro https://t.co/pAEcgYZooA https://t.co/zXkyk8TVxp

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Which #CES technologies are worth investing in? Find out via @PerformanceIN https://t.co/rnbKBH98A7 https://t.co/xYyBEeK2Iy

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What do our experts think #digital #marketers should focus on in 2016? Find out in our #Predictions magazine https://t.co/hwgzoJa9El

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Get the most out of your #SEO efforts through #link building & earning https://t.co/kaji1d7jgu https://t.co/rdI2D12NBK

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Find out what tech @AndreasPouros thinks is worth investment from #CES via @PerformanceIN https://t.co/rnbKBH98A7 https://t.co/j1wxxYbywX

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What can marketers take from this year's #CES by @AndreasPouros via @_netimperative_ https://t.co/zWjnoPU46I https://t.co/qpyuZRjnvg

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Find out what our experts believe will shape #digital in our 2016 #Predictions magazine https://t.co/hwgzoJa9El https://t.co/MwBiiibGUs

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Incorporate #digital peaks into your marketing plan to reap benefits like other brands did at the #GoldenGlobes https://t.co/5KjaqOxY5Q

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Tread carefully when adopting latest tech from #CES advises @AndreasPouros @_netimperative_ https://t.co/zWjnoPU46I https://t.co/KqwCSA6uSz

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Which Are the Hottest #CES Technologies for #Marketing investment? by @AndreasPouros via @PerformanceIN https://t.co/PP3cgp7gdw

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Ensure you incorporate #link building & earning into your #SEO mix for best results https://t.co/kaji1d7jgu https://t.co/VbX3ic2RD0

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RT @PerformanceIN: .@GLDigital share their pick of hottest #CES2016 tech for marketing investment https://t.co/kMyU31GTIZ https://t.co/GElK…

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Make 2016 count by optimising your #digital #strategy with our 2016 #Predictions magazine https://t.co/hwgzoJa9El https://t.co/4UdoPynjUM

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