Greenlight

Articles by Greenlight

Greenlight is a multiple award-winning digital marketing agency that designs, builds, deploys and measures marketing solutions and campaigns across Search, Social, Display, Mobile, eCommerce, and more, with the unwavering objective of achieving dramatic growth for its clients. Greenlight promotes brands and products in 26 languages and 42 territories on behalf of such clients as Legal & General, ghd, Dixons Carphone, Urban Outfitters, Millennium and Copthorne Hotels, Laura Ashley and many more.

Twitter

Greenlight on Twitter

Optimise your #content #marketing plan to cater for #millennials with our advice & insights https://t.co/v6071pCNhH https://t.co/riDocj7cmj

View on Twitter

Twitter

Greenlight on Twitter

Our Content Marketing Manager uncovers how to target #millennials in our latest article https://t.co/v6071pCNhH https://t.co/5rLO3WSuVV

View on Twitter

Twitter

Greenlight on Twitter

Our #content #marketing guide uncovers what #marketers need to be aware of to stay ahead https://t.co/fClS0UCh2d https://t.co/0DxZ0Beypa

View on Twitter

Twitter

Greenlight on Twitter

Not sure how to cater your #content #marketing plan to #millennials? We have the answers https://t.co/v6071pCNhH https://t.co/P0sPdYlukX

View on Twitter

Twitter

Greenlight on Twitter

Everything you need to know about #content #marketing for #millennials in our latest article https://t.co/v6071pCNhH https://t.co/TK7to4CKx6

View on Twitter

Twitter

Greenlight on Twitter

#Google is replacing Standard Ads with Expanded Text Ads - here's what you need to know https://t.co/2KONvmySU8 https://t.co/crq5XW3hT6

View on Twitter

Twitter

Greenlight on Twitter

Align your #content #marketing strategy with our experts' tips & insights in our guide https://t.co/fClS0UCh2d https://t.co/OtLpm7mJHX

View on Twitter

Twitter

Greenlight on Twitter

Excited to announce our PR specialist will be speaking at #brightonSEO next week-a must see! https://t.co/TtBqfOwSJ1 https://t.co/aBydDtXD6h

View on Twitter

Twitter

Greenlight on Twitter

Find out about #Instagram's new features & why the contact button is big news for #marketers https://t.co/WtF0zdZMhQ https://t.co/hYWdTsP70W

View on Twitter

Twitter

Greenlight on Twitter

Find out what our #Olympics research revealed in terms of best channels for engagement https://t.co/HeMaaw26fA https://t.co/LWl50oqxhe

View on Twitter

Twitter

Greenlight on Twitter

Get best practice insights & tips from our experts in our free guide to #content #marketing https://t.co/fClS0UCh2d https://t.co/cAyjCjWlE5

View on Twitter

Twitter

Greenlight on Twitter

Here's more on #Instagram's latest features which will bring brands closer to users https://t.co/WtF0zdZMhQ https://t.co/gmY49SdQjb

View on Twitter

Twitter

Greenlight on Twitter

Our Content Marketing Manager explains how to create #content that appeals to #millennials https://t.co/v6071pCNhH https://t.co/AdChXT0von

View on Twitter

Twitter

Greenlight on Twitter

Our #Olympics research reveals which channels have the best (& worst!) long-term impact https://t.co/HeMaaw26fA https://t.co/oaQHIOsC6k

View on Twitter

Twitter

Greenlight on Twitter

Here's why you need to keep to 33 characters for your Expanded Text Ads to avoid truncation https://t.co/2KONvmySU8 https://t.co/V9Z1U551Sr

View on Twitter

Twitter

Greenlight on Twitter

What are the opportunities open to #marketers right now on #social #media? via @TheMBForum https://t.co/Rcd8IFgnsk https://t.co/cFQqLrDeqt

View on Twitter

Twitter

Greenlight on Twitter

Our Content Marketing Manager uncovers what #millennials really want from content https://t.co/v6071pCNhH https://t.co/ASHuMLkHrK

View on Twitter

Twitter

Greenlight on Twitter

Here's what #marketers need to know about #Google Expanded Text Ads & what we found in our initial tests https://t.co/2KONvmySU8

View on Twitter

Twitter

Greenlight on Twitter

#Instagram has added new #features to help brands connect with users - more in our blog https://t.co/WtF0zdZMhQ https://t.co/iEUbZetJaN

View on Twitter

Twitter

Greenlight on Twitter

Get to grips with the latest trends & insights to amplify your #content #marketing strategy https://t.co/fClS0UCh2d https://t.co/h6d38tLCEh

View on Twitter

Twitter

Greenlight on Twitter

Get the most out of your #event with our tips on picking the best format & measuring results https://t.co/d7yQQ5KEEU https://t.co/tMt9piMpJm

View on Twitter

Twitter

Greenlight on Twitter

How can #Instagram's new tools,including a contact button & user insights,help your #brand? https://t.co/WtF0zdZMhQ https://t.co/zd3xZRImNa

View on Twitter

Twitter

Greenlight on Twitter

As #Google phases out Standard #Ads, here's some tips to get to grips with Expanded Text Ads https://t.co/2KONvmySU8 https://t.co/PkRVqWPzTV

View on Twitter

Twitter

Greenlight on Twitter

Many marketers don't know where to start with #millennials,luckily our guide is here to help https://t.co/v6071pCNhH https://t.co/nc62l51lD7

View on Twitter

Twitter

Greenlight on Twitter

Amplify your #content #marketing strategy thanks to our guide packed with best practice tips https://t.co/fClS0UCh2d https://t.co/u3jrWziBNf

View on Twitter

Magazine

What Do Millennials Want From Content?

What Do Millennials Want From Content?

A lot of clients come to us with questions about how they can best target Millennials. Since they're the most active user base online, especially when it comes to social media, it makes sense that you would want to create content which caters to them. However, before brands decide to target Millennials, there are three key questions they need to ask themselves.

Read the magazine

Twitter

Greenlight on Twitter

As we anticipated, #digital #detoxes are becoming increasingly more popular via @BizReport https://t.co/au4wBt8DJg https://t.co/ypSkZxrRUJ

View on Twitter

Twitter

Greenlight on Twitter

We found that TV, social & product design were key for brands to get right for the #Olympics https://t.co/HeMaaw26fA https://t.co/QoTkfu20fY

View on Twitter

Twitter

Greenlight on Twitter

Run your best #event yet thanks to our guide on how to organise & measure success at events https://t.co/d7yQQ5KEEU https://t.co/R9gHypqT7f

View on Twitter

Twitter

Greenlight on Twitter

Our #events manager gives tips on the best structure & ways to measure a great event https://t.co/d7yQQ5KEEU https://t.co/3QP9vafPnY

View on Twitter

Twitter

Greenlight on Twitter

Not getting the best out of your #events? Our guide is here to help optimise your strategy https://t.co/d7yQQ5KEEU https://t.co/al0JN64EUJ

View on Twitter

Twitter

Greenlight on Twitter

#Instagram has added new features including a #contact button & data insights on audiences https://t.co/WtF0zdZMhQ https://t.co/20ba30J8QF

View on Twitter

Twitter

Greenlight on Twitter

All you need to know about #Google Expanded Text Ads & our initial results from testing https://t.co/2KONvmySU8 https://t.co/8XOwg5j22i

View on Twitter

Twitter

Greenlight on Twitter

We recently looked into what makes a memorable #Olympic campaign - see the results here https://t.co/HeMaaw26fA https://t.co/y2TIRhndNp

View on Twitter

Twitter

Greenlight on Twitter

Our experts' views on what matters right now in #content marketing to optimise your strategy https://t.co/fClS0UTRTL https://t.co/1I9p2i3IAY

View on Twitter

Twitter

Greenlight on Twitter

Find out about the new #contact button on #Instagram & what it means for your brand https://t.co/WtF0zdZMhQ https://t.co/lnFpaTcRSZ

View on Twitter

Twitter

Greenlight on Twitter

Here's how to choose the right #event to achieve your goals & how to measure its success https://t.co/d7yQQ5KEEU https://t.co/DlNa2Rkz5y

View on Twitter

Twitter

Greenlight on Twitter

As #Google phases in Expanded Text Ads,find out the initial results we've had from testing to better understand them https://t.co/2KONvmySU8

View on Twitter

Twitter

Greenlight on Twitter

What makes a memorable #Olympic #sponsorship campaign for brands? via @MarketingWeekEd https://t.co/jj1e8zkxBA https://t.co/u00m17O4pP

View on Twitter

Twitter

Greenlight on Twitter

Find out the #social #media opportunities open to marketers according to our Director of Paid Media via @TheMBForum https://t.co/Rcd8IFxYQU

View on Twitter

Twitter

Greenlight on Twitter

Our latest research shows the long-term value of social media & sponsorship for brands involved with the #Olympics https://t.co/HeMaaw26fA

View on Twitter

Twitter

Greenlight on Twitter

Amplify your #brand by organising targeted & well-measured #events thanks to our expert tips & strategies https://t.co/d7yQQ5KEEU

View on Twitter

Twitter

Greenlight on Twitter

What can brands expect from #Olympic sponsorship this year? Our latest research featured in @BizReport https://t.co/YM788QhPq6

View on Twitter

Twitter

Greenlight on Twitter

Get acquainted with #Google ETA ads with our new blog which cements the importance of 33 character headlines https://t.co/2KONvmySU8

View on Twitter

Twitter

Greenlight on Twitter

RT @TheIMSummit: Check out @GLDigital @hannahkimuyu's guest blog on social media in the latest issue of #forumeconnect | https://t.co/PtRw…

View on Twitter

Twitter

Greenlight on Twitter

Our free guide to #content #marketing gives you advice & strategies from our experts on how to get best results https://t.co/fClS0UCh2d

View on Twitter

Twitter

Greenlight on Twitter

How to get involved with the #Olympics: what works & what doesn't via @MarketingWeekEd https://t.co/jj1e8zkxBA https://t.co/EK2JNeUurO

View on Twitter

Twitter

Greenlight on Twitter

Our events manager gives all the tips you need to organise & measure your best #event yet https://t.co/d7yQQ5KEEU https://t.co/J2gRH2SrQ8

View on Twitter

Twitter

Greenlight on Twitter

Get familiar with Expanded Text Ads as #Google prepares to phase out Standard Ads thanks to our latest #ppc blog https://t.co/2KONvmySU8

View on Twitter

Twitter

Greenlight on Twitter

What's the impact of #stunts, #sponsorship & #social media at the #Olympics? Our research featured in @marcommnews https://t.co/E7ZW6smyZh

View on Twitter

Twitter

Greenlight on Twitter

Understand the crucial role social media plays for your brand in the #Olympics https://t.co/HeMaaw26fA https://t.co/MwSAMnEebu

View on Twitter

Twitter

Greenlight on Twitter

Our Events Manager uncovers how to organise & measure an event to suit your goals & audience https://t.co/d7yQQ5KEEU https://t.co/2YeL0SfU7f

View on Twitter

Twitter

Greenlight on Twitter

#Google Expanded Text Ads will soon replace Standard Ads - here's what you need to know #ppc https://t.co/2KONvmySU8 https://t.co/oIBlTGmDOD

View on Twitter

Magazine

Getting More From Your Events

Getting More From Your Events

Events are becoming an increasingly favoured tactic for delivering key marketing messages, evident by the sharp growth of the events industry in recent years. But, with increased spend on events comes increased expectations, as marketers are forced to justify their expenditure and demonstrate a positive return on investment.

Read the magazine

Twitter

Greenlight on Twitter

#olympic #sponsorship is a mixed blessing for brands, our research reveals via @Campaignmag https://t.co/qDbf6j2DHJ https://t.co/Oct4s8Ksmh

View on Twitter

Twitter

Greenlight on Twitter

Discover the results from our #olympic #sponsorship research & its impact on brand awareness https://t.co/HeMaaw26fA https://t.co/LiB97mst2p

View on Twitter

Twitter

Greenlight on Twitter

Maximise your #SEO gains by incorporating #digital #PR within your plan https://t.co/8Y5YFltQKZ https://t.co/1UGx7XQm3X

View on Twitter

Twitter

Greenlight on Twitter

How does #Olympic #sponsorship impact #brand recall? Our latest research reveals some harsh truths via @BizReport https://t.co/YM788QhPq6

View on Twitter

Twitter

Greenlight on Twitter

Our Director of Paid Media explains how to make the most of #social #media via @TheMBForum https://t.co/Rcd8IFxYQU https://t.co/qFPTSyiKb9

View on Twitter

Twitter

Greenlight on Twitter

RT @A_N_Events: A huge thank you to @GLDigital for taking on the JP Morgan Chase Challenge a few weeks ago! https://t.co/rWYCSQ5X1V

View on Twitter

Twitter

Greenlight on Twitter

How can you drive long-term #value from high-profile #sporting #events? Our latest research shows what works best https://t.co/HeMaaw26fA

View on Twitter

Twitter

Greenlight on Twitter

RT @HotelRevMan: Half of brands’ Olympics sponsorship will go unnoticed by consumers this summer https://t.co/oCDyRNHAZY via @GLDigital

View on Twitter

Twitter

Greenlight on Twitter

If you read one thing this weekend make sure it's our tips on improving your #SEO through #digital #PR https://t.co/8Y5YFltQKZ

View on Twitter

Twitter

Greenlight on Twitter

Discover the value of combining #SEO efforts with your #digital #PR plans to get top results https://t.co/8Y5YFltQKZ https://t.co/T7eyLEC5AJ

View on Twitter

Twitter

Greenlight on Twitter

Our #olympic research into true value of #brand #sponsorship featured in @CityAM https://t.co/Cl3q8C7xDb https://t.co/LcOZDDevss

View on Twitter

Twitter

Greenlight on Twitter

A strong #content #marketing plan boosts engagement & improves #SEO rank - more in our guide https://t.co/8Y5YFltQKZ https://t.co/o7Rol6GMPZ

View on Twitter

Twitter

Greenlight on Twitter

Our #olympic research highlights the role #social can play to amplify #brands https://t.co/HeMaawjH78 https://t.co/MVYl4vyMdY

View on Twitter

Twitter

Greenlight on Twitter

#olympic sponsors should consider longer-running campaigns to ensure their brands aren't forgotten via @TheDrum https://t.co/8EPAwxoPhS

View on Twitter

Twitter

Greenlight on Twitter

#SEO101:strong & relevant #content is core to a winning #strategy,get the insights to build your plan with our guide https://t.co/fClS0UTRTL

View on Twitter

Twitter

Greenlight on Twitter

Our research showing that #Olympic sponsorship won't impact #brand perception featured in @researchlive https://t.co/b6WOq3lSEa

View on Twitter

Twitter

Greenlight on Twitter

As the #Olympics progress, are viewers noticing #sponsors? Read our new research on whether it's worth it for brands https://t.co/HeMaaw26fA

View on Twitter

Twitter

Greenlight on Twitter

Have you understood #facebook's new #ad formats? Our blog is here to break them down for you https://t.co/E2nUQUnjBU https://t.co/WjWHRgmfuP

View on Twitter

Twitter

Greenlight on Twitter

Coordinate your #SEO efforts with a strong #digital #PR plan to create a winning #strategy https://t.co/8Y5YFltQKZ https://t.co/IfzttgxmRh

View on Twitter

Twitter

Greenlight on Twitter

Will #Olympic sponsorship pay off for brands? Our research featured in @_netimperative_ https://t.co/AEd55XGTOo https://t.co/IGCddiOC3t

View on Twitter

Twitter

Greenlight on Twitter

#Digital #detoxes continue to rise in popularity as we reported earlier this year - more on the story via @BizReport https://t.co/au4wBt8DJg

View on Twitter

Twitter

Greenlight on Twitter

RT @researchlive: Olympics and Paralympics sponsorship 'won't impact brand perceptions' https://t.co/dYelUZoeC2 #mrx #marketresearch

View on Twitter

Twitter

Greenlight on Twitter

What role will #social be playing for the #olympics & other key findings from our research via @BiznessReporter https://t.co/TPElo1WdFL

View on Twitter

Twitter

Greenlight on Twitter

Here's what you need to know about #millennials for your campaigns via @EliteFranchise https://t.co/1kzxd92YyS https://t.co/urPLSvRKCl

View on Twitter

Twitter

Greenlight on Twitter

Read our guide to #content #marketing for our experts' advice on how to optimise your strategy for best results https://t.co/fClS0UCh2d

View on Twitter

Twitter

Greenlight on Twitter

All the key findings from our research on the value of #olympic sponsorship in our new post https://t.co/HeMaaw26fA https://t.co/2e0WGwmzBh

View on Twitter

Twitter

Greenlight on Twitter

RT @John_McCambley: Welcome to our 'Official' #SLManc16 partners @Branded_3, @searchlabs, @GLDigital & @blueclaw https://t.co/nCc7bjc5ws #…

View on Twitter

Twitter

Greenlight on Twitter

Are #olympic sponsors getting a bad deal? Our latest research published in @CityAM https://t.co/Cl3q8C7xDb https://t.co/v5WiKoHLAs

View on Twitter

Twitter

Greenlight on Twitter

Does #Olympic sponsorship lead to the brand recall you'd expect? Our latest research featured in @Campaignmag https://t.co/qnGUmPnMN6

View on Twitter

Twitter

Greenlight on Twitter

Aligning your #digitalPR with your #SEO strategy could be the most worthwhile thing you do https://t.co/8Y5YFltQKZ https://t.co/HZkjMPfrXm

View on Twitter

Twitter

Greenlight on Twitter

Understand the merits of #digitalPR as part of your #SEO strategy with our latest article https://t.co/8Y5YFltQKZ https://t.co/SHeE3QY2Qu

View on Twitter

Twitter

Greenlight on Twitter

Our new research unveils the true value of #olympic sponsorship for brands via @Campaignmag https://t.co/qDbf6jkf6j https://t.co/tsodD3UcI7

View on Twitter

Twitter

Greenlight on Twitter

All the latest strategies & expert tips to ensure top results from your #content #marketing plan in our magazine https://t.co/fClS0UCh2d

View on Twitter

Twitter

Greenlight on Twitter

Does #olympic #sponsorship guarantee long-term brand awareness? via @prweek https://t.co/tHf5cDWAGT https://t.co/UlxmXCOKY8

View on Twitter

Twitter

Greenlight on Twitter

Here's why #digitalPR should play an important part in your #SEO strategy https://t.co/8Y5YFltQKZ https://t.co/R2y0eQcnyW

View on Twitter

Twitter

Greenlight on Twitter

Turns out sponsorship for #Rio2016 might not have such a great impact after all via @TheDrum https://t.co/8EPAwxoPhS https://t.co/fCbZQgcXt7

View on Twitter

Magazine

SEO & Digital PR: Better Together

SEO & Digital PR: Better Together

It’s fair to say that SEO and Digital PR have been used in the same breath for many years now. In this article, we uncover the merits of amalgamating your SEO and Digital PR efforts to reap strong results and adhere to best practice SEO principles.

Read the magazine

Twitter

Greenlight on Twitter

47% of UK consumers believe that #olympic sponsorship won't impact their brand perception via @MarketingWeekEd https://t.co/jj1e8zkxBA

View on Twitter

View more posts

Filter posts

Powered by

Back to Top

© Copyright 2016 Greenlight. All Rights Reserved Terms & Conditions