WELCOME TO GREENLIGHT’S MEDIA CENTRE RUN OFF OUR GOSSIP PLATFORM

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Twitter

Greenlight on Twitter

Most of #online #searches now happen while #consumers are on the move, browsing their #mobiles to find information… https://t.co/keZVNiAdiU

View on Twitter

Twitter

Greenlight on Twitter

RT @SolarAid: @GLDigital Yummy! Thank you so much guys! Looks delicious. Your impact is amazing ????????????????????

View on Twitter

Twitter

Greenlight on Twitter

RT @me_regan: Enjoying the delights of a impromptu Fizzy Water party @GLDigital! One of the best London digital agencies I know, thanks @GL

View on Twitter

Twitter

Greenlight on Twitter

RT @solarcentury: Thumbs up to our development agency @GLDigital who are doing a great job of raising money for our sister charity @SolarAi

View on Twitter

Twitter

Greenlight on Twitter

#Visual #search, technology such as #Google #Lens and Pinterest Lens allow users to identify a product by scanning… https://t.co/RCb1hpG5mK

View on Twitter

Twitter

Greenlight on Twitter

Milk & More has selected @GLCommerceLtd to improve its #online experience as part of its wider delivery service tr… https://t.co/geUB31QFcZ

View on Twitter

Twitter

Greenlight on Twitter

By keeping #UI and navigation elements consistent and clearly defined, the user can identify and instinctively lear… https://t.co/I7mAUvkYzb

View on Twitter

Twitter

Greenlight on Twitter

A good rule of thumb is that #customers should be able to get a sense of the #brand that has sent out the message w… https://t.co/UczKeLFXwT

View on Twitter

Twitter

Greenlight on Twitter

The old ways of #measuring #communications via column inches, impressions and #advertising value equivalencies are… https://t.co/gdlvR1LYO3

View on Twitter

Twitter

Greenlight on Twitter

When #YouTube launched its 'skippable #ads' back in 2010, the idea was to prompt #brands to create engaging… https://t.co/dwBeY14hjU

View on Twitter

Twitter

Greenlight on Twitter

Make sure to start with the right foot when planning your #BlackFriday and #Christmas #campaigns. Get our top tips… https://t.co/I0ciCKHow2

View on Twitter

Twitter

Greenlight on Twitter

Although #Amazon #Marketing Services isn't yet as advanced as other #paidmedia platforms, it offers the opportunity… https://t.co/HqhA78E9Ze

View on Twitter

Twitter

Greenlight on Twitter

In the #affiliate #marketing industry #technology-only providers have emerged far stronger compared to previous yea… https://t.co/bYo4uQk08p

View on Twitter

Twitter

Greenlight on Twitter

There're a lot of #writing hangovers which people carry with them https://t.co/c8grS0WtRs https://t.co/oo2sUMRSLm

View on Twitter

Twitter

Greenlight on Twitter

It’s important to maintain consistency across channels in terms of #brand image, #slogans and USPs, but it’s also k… https://t.co/NkI6RuDqof

View on Twitter

Twitter

Greenlight on Twitter

You can go above and beyond basic #mobile friendliness by converting your #site to accelerated mobile pages… https://t.co/HJq9LVRRA2

View on Twitter

Twitter

Greenlight on Twitter

An AMP landing #page uses standard #web #technologies, and is easy to create and implement using the workflow of th… https://t.co/5HPMxZQ5Kb

View on Twitter

Twitter

Greenlight on Twitter

#Marketers understand what can differentiate them from #Amazon in terms of offering more #personalised, specialised… https://t.co/qADRM78F3k

View on Twitter

Twitter

Greenlight on Twitter

Jump into the typical day of a CRO & #UX Executive at #Greenlight. Read more in our #blog https://t.co/qLP0IlJN9b https://t.co/g81g74h4ZT

View on Twitter

Twitter

Greenlight on Twitter

Just like the rest of us, #influencers have said things that they regret. The issue is they've said it on the… https://t.co/kRtGnMZdyn

View on Twitter

Twitter

Greenlight on Twitter

#Tbt to our charity bake sale, raising donations for @SolarAid and helping to contribute to their amazing work. Lea… https://t.co/turDsKNtGJ

View on Twitter

Twitter

Greenlight on Twitter

Looking to capture attention with your own how-to guide? We have some top #tips for you in our #bloghttps://t.co/D2enU1ibUF

View on Twitter

Twitter

Greenlight on Twitter

#FeaturedSnippets, are the perfect #voicesearch result: short, informative, and pulling from high-ranking authorita… https://t.co/wTtspw0JtT

View on Twitter

Twitter

Greenlight on Twitter

When assessing whether a user will be able to successfully navigate through the #site, a key area to consider is th… https://t.co/rI3b9x5Mgl

View on Twitter

Twitter

Greenlight on Twitter

#SEOs should be looking to #content #marketing #strategies to shore up organic #traffic levels, by placing a higher… https://t.co/jLmGqp1fGw

View on Twitter

Twitter

Greenlight on Twitter

#Google announced #ShoppingActions - a new effort which will leverage relationships with #retailers by showing thei… https://t.co/aNIKGFbhxO

View on Twitter

Twitter

Greenlight on Twitter

The #messages sent out by a #brand should be consistent and original, and the most important thing is that it reson… https://t.co/eZTXvrvyLl

View on Twitter

Twitter

Greenlight on Twitter

10% of #marketers are allocating 50% of their #budgets to #digital. Learn more in our #podcast #Greencasthttps://t.co/OwbAbSuqc9

View on Twitter

Twitter

Greenlight on Twitter

Consider baking expert opinions into the very heart of your #content #marketing efforts, and you'll have laid the g… https://t.co/nduhuIn7oc

View on Twitter

Twitter

Greenlight on Twitter

#VoiceSearch will impact how #product titles will need to be written for #Google #Shopping https://t.co/sqgGIEngES https://t.co/QJZQasfRyc

View on Twitter

Twitter

Greenlight on Twitter

Something to bear in mind when starting with #Amazon #Marketing Services is that the platform is relatively new, so… https://t.co/3IVFwOCih7

View on Twitter

Twitter

Greenlight on Twitter

Our #copywriter shares the top #tips to write a #blog. Find them out here https://t.co/zC6pWcKSOX https://t.co/oOc3brdFp3

View on Twitter

Twitter

Greenlight on Twitter

#Trust is built on a relationship, and where there's a relationship, there should be two-way #communication. Learn… https://t.co/BN9OHXgDR2

View on Twitter

Twitter

Greenlight on Twitter

What's it like to be a #Content #Strategy #Manager at #Greenlight? Find out in our "A day in the life of a..."… https://t.co/YjN8CiZq2O

View on Twitter

Twitter

Greenlight on Twitter

#Users now have access to a wealth of information at their fingertips, and can dedicate more time online researchin… https://t.co/csaKDfj8er

View on Twitter

Twitter

Greenlight on Twitter

There's no right answer to whether #influencer #marketing should still be a top priority, because it really does de… https://t.co/XWRGSBeMGc

View on Twitter

Twitter

Greenlight on Twitter

For #content #marketing to truly work in the wider sense, it’s crucial to think of the expanding reach your content… https://t.co/bv9myy7M6r

View on Twitter

Twitter

Greenlight on Twitter

Page speed has been a #ranking factor for #searches on desktop since April 2010, and will soon play an important ro… https://t.co/XKqbZQUZwW

View on Twitter

Twitter

Greenlight on Twitter

The only way to tackle #data fragmentation is to unify various #technologies and data sources under one roof and us… https://t.co/ywNUIcjbiK

View on Twitter

Twitter

Greenlight on Twitter

Check out our top #tips to start preparing your #BlackFriday & #Christmas #campaigns here https://t.co/OOQoiICsYK https://t.co/9ahZcwIkv7

View on Twitter

Twitter

Greenlight on Twitter

In #programmatic #display, while #AI can make things easier, human logic will still need to determine the viability… https://t.co/ssGp7XyiVK

View on Twitter

Twitter

Greenlight on Twitter

The best way to first approach #Amazon #Marketing Services is by starting with sponsored #products, as these ads h… https://t.co/MXhmXRAuxS

View on Twitter

Twitter

Greenlight on Twitter

When the state of business is looking uncertain in your home #market, #internationalising gives you back the contro… https://t.co/uN8nnlOEDC

View on Twitter

Twitter

Greenlight on Twitter

The very nature of #PaidSocial means you can personalise your #message a lot more - read more in our #articlehttps://t.co/Bi5R7Xh2c0

View on Twitter

Twitter

Greenlight on Twitter

The next few years will see the rise of #VoiceSearch monetisation. Read more in our #blog https://t.co/PutG3lFEIl https://t.co/kGrTjJDMLM

View on Twitter

Twitter

Greenlight on Twitter

In 2018, the '#influencer industry' continues to constantly grow and become more saturated, and #bloggers and… https://t.co/2vpVu0AwyS

View on Twitter

Twitter

Greenlight on Twitter

We're very happy to see how the #donation raised by our #charity bake sale will contribute to the amazing work of… https://t.co/qKoINGa9BZ

View on Twitter

Twitter

Greenlight on Twitter

Good #content can do amazing things for a #brand, it fuels #SEO, draws relevant traffic to #sites, and is also a ke… https://t.co/Uri6LTkTmf

View on Twitter

Twitter

Greenlight on Twitter

Find out what's it like to be a #CRO & #UX Executive at #Greenlight in our #blog https://t.co/qLP0IlJN9b https://t.co/KVqFJNzpaI

View on Twitter

Twitter

Greenlight on Twitter

#Ad #campaign cycles are now shorter, and people want better #creative, more quickly https://t.co/5ID6oeIOlN https://t.co/2IaSiNCGhb

View on Twitter

Twitter

Greenlight on Twitter

Giants such as #Amazon are doing a great job at surfacing #products based on user interests and previous purchases… https://t.co/PdvklDgQFM

View on Twitter

Twitter

Greenlight on Twitter

In the #affiliate #marketing industry #technology-only providers have emerged far stronger compared to previous yea… https://t.co/t2y2dLx5j6

View on Twitter

Twitter

Greenlight on Twitter

Knowing what #customers think, what they want and how they perceive #brands will be the cornerstone of how… https://t.co/h8hk7bQnJJ

View on Twitter

Twitter

Greenlight on Twitter

#Voicesearch is expected to represent 50% of all searches by 2020 as user #behaviour continues to change… https://t.co/HG9wncrRtF

View on Twitter

Twitter

Greenlight on Twitter

#Digital #marketers are clear on where they can compete against #Amazon, and it’s largely focused around understand… https://t.co/bPbm7F6Ahn

View on Twitter

Twitter

Greenlight on Twitter

RT @GLCommerceLtd: A huge THANK YOU to our fabulous bakers and everyone else who took part in our annual Bake Sale and helped raise £345 an…

View on Twitter

Twitter

Greenlight on Twitter

A story-led #influencer #marketing #strategy enables #advertisers to tap into the aspirational intent of… https://t.co/4XSivExzyW

View on Twitter

Press

Data will drive every decision brands make

Data will drive every decision brands make

Our Data & Insights Senior Strategy Manager's article has recently been featured on Data Science Foundation. The piece dives into how data has been shaping digital marketing, with a closer look at how it facilitates a deeper understanding of the customer journey and customers' needs, while also contributing to brands' decision-making process.

View the news item

Twitter

Greenlight on Twitter

#AMPs are built for speed, they load faster and are easier for #browsers to interpret as they're more streamlined… https://t.co/bxHHTxsRnm

View on Twitter

Twitter

Greenlight on Twitter

#Influencer #endorsement is the perfect vehicle for a #social feed, but to reach #SEO goals you're better off partn… https://t.co/iKqqPgzta2

View on Twitter

Twitter

Greenlight on Twitter

Our Head of Paid Search discusses how to turn #challenges into #opportunities in our latest #podcast #Greencasthttps://t.co/xZTDk8AZyE

View on Twitter

Twitter

Greenlight on Twitter

With 82% of all #online #content being #video by 2021 #brands need to start leveraging this format more… https://t.co/vl7h3eRawU

View on Twitter

Twitter

Greenlight on Twitter

#Brand identity and consistency should be considered across all #channels in which the #audience interacts with the… https://t.co/ry9FJ3F7JO

View on Twitter

Twitter

Greenlight on Twitter

Clients demand increasing #measurability of #PR efforts, which #print fails to produce to a satisfactory degree… https://t.co/jisCK9t9kj

View on Twitter

Twitter

Greenlight on Twitter

Currently, #Amazon #Marketing Services provides three different #ad types to help advertise #products and push… https://t.co/PWBn7pifaF

View on Twitter

Twitter

Greenlight on Twitter

A #picture speaks a thousand words, so how many words can an #animated picture portray? Learn more on the most inte… https://t.co/iXmuaj9i8X

View on Twitter

Twitter

Greenlight on Twitter

#AI in #PaidSearch allows #marketers to focus more on finding new opportunities to point the machines at, rather th… https://t.co/V1SdqtbLhN

View on Twitter

Twitter

Greenlight on Twitter

#Brands and #PRs should also take into consideration trust flow as a metric to measure #blogshttps://t.co/8oxTb3eDeo

View on Twitter

Twitter

Greenlight on Twitter

AMP articles are favoured by #Google, and even have their own top stories carousel at the top of organic #searcheshttps://t.co/IE3SGemfK7

View on Twitter

Twitter

Greenlight on Twitter

Jump into the typical day of a #Content #Strategy Manager at #Greenlight - read more in our # blog… https://t.co/W6LIElMoRt

View on Twitter

Twitter

Greenlight on Twitter

#VoiceSearch results pages are much faster than most #webpages - learn more in our #blog https://t.co/uT0hG1biSg https://t.co/vKLYLSLIRP

View on Twitter

Twitter

Greenlight on Twitter

Get our #experts' #tips and #insights on how to plan for successful #BlackFriday and #Christmas campaigns across… https://t.co/5JL7hFA9Dk

View on Twitter

Twitter

Greenlight on Twitter

Understand what it's like to walk in the shoes of a #content #strategy #manager for a day in our latest #bloghttps://t.co/TbkgbYQQ1z

View on Twitter

Twitter

Greenlight on Twitter

Recent #research has found that businesses with strong revenue and profit growth rely on #data for the majority of… https://t.co/Kowl94RADV

View on Twitter

Twitter

Greenlight on Twitter

"#marketers need to start thinking about how to integrate #voice #search into their #digital #strategy, to avoid fa… https://t.co/z4GNHAEVIX

View on Twitter

Twitter

Greenlight on Twitter

"32% of #digital #marketers admit to losing sleep due to fears about how the competition from Amazon will impact th… https://t.co/0HZrvQhcvu

View on Twitter

Twitter

Greenlight on Twitter

How to turn #challenges into #opportunities in #digital explained in our latest #podcast featuring our Head of Paid… https://t.co/q145Ud5yCs

View on Twitter

Twitter

Greenlight on Twitter

"TrueView for Reach joins a list of initiatives from YouTube to improve its #video #ad offerings and adapt to the c… https://t.co/pMkWUfbG84

View on Twitter

Twitter

Greenlight on Twitter

"It’s not just about moving business #online, it’s about taking action to understand #customers and how you can dif… https://t.co/xBJmY4xrMr

View on Twitter

Twitter

Greenlight on Twitter

Our Head of Paid Search featured in @TheDrum where she explains how to turn challenges into #opportunities in… https://t.co/4b9NB5AGbL

View on Twitter

Twitter

Greenlight on Twitter

#Voice #search is growing in #importance, but how should SEOs optimise for it? Our #SEO Performance Director explai… https://t.co/KV3KnFGwpS

View on Twitter

Twitter

Greenlight on Twitter

#Data-driven #marketing is due to be a top priority for #brands in 2018, despite only 45% admitting to making use o… https://t.co/ax1wpPCdKe

View on Twitter

Twitter

Greenlight on Twitter

What are the concerns around using #influencers to promote your #brand? And how should #success be measured? Find o… https://t.co/WqIRXUdntQ

View on Twitter

Twitter

Greenlight on Twitter

"57% of UK consumers spend more on brands to which they are loyal" - read our blog to understand how to build… https://t.co/ypAY4O7iZK

View on Twitter

Twitter

Greenlight on Twitter

Get our experts' #tips and #insights on how to #plan for #BlackFriday and #Christmas so you can maximise your resul… https://t.co/lKLP0GzcZp

View on Twitter

Twitter

Greenlight on Twitter

Interesting article by @Moz on how to efficiently filter #spam, #bots, and other junk #traffic in #GoogleAnalyticshttps://t.co/CxqHWLniVQ

View on Twitter

Twitter

Greenlight on Twitter

#data driven #marketing is due to become a top priority for #marketers this year - our #blog explains how data… https://t.co/C7pT0qgF93

View on Twitter

Twitter

Greenlight on Twitter

Our recent #research reveals that a third of #digital #marketers have lost sleep worrying about sleep from #Amazonhttps://t.co/krR42EYKS1

View on Twitter

Twitter

Greenlight on Twitter

We're thrilled to be #nominated once again at the #RARDigitalAwards, not long to go until we find out who the winne… https://t.co/9Ja5FUaqr2

View on Twitter

Twitter

Greenlight on Twitter

Read our #blog on #Amazon #Marketing Services to find out the best way to approach #AMS and how to get the most out… https://t.co/1TOGCLcWkX

View on Twitter

Twitter

Greenlight on Twitter

Our CEO @AndreasPouros explains why #retailers will become more susceptible to losing customers to the likes of… https://t.co/lb08sEk0zl

View on Twitter

Twitter

Greenlight on Twitter

In our latest #greencast, our Head of Paid Search explains the challenges #digital #marketers are facing in light o… https://t.co/QEDuTybp6T

View on Twitter

Twitter

Greenlight on Twitter

Discover what it's like to be a #Content #Strategy Manager at Greenlight thanks to our latest #dayinthelifeof blog… https://t.co/2DqHy9YJCs

View on Twitter

Twitter

Greenlight on Twitter

Only a few months to go until #BlackFriday! Make sure your #campaigns and #planning are on point thanks to our… https://t.co/uKq8yHrRfc

View on Twitter

Twitter

Greenlight on Twitter

RT @aldozu: The importance of web accessibility for the user https://t.co/WnYruc5LKP via @GLDigital

View on Twitter

Twitter

Greenlight on Twitter

#MachineLearning is one of the most exciting application of #AI, and it’s certainly the easiest to apply directly t… https://t.co/XH7zVALaD8

View on Twitter

Twitter

Greenlight on Twitter

For #advertisers in #fashion and #retail, using #influencers is almost a given https://t.co/VyGThANCYB https://t.co/aXb2KWi87M

View on Twitter

Blog Posts

CogX 2018: The round-up

CogX 2018: The round-up

CogX Expo is the event that celebrates all things artificial intelligence (AI), blockchain, and emerging technologies, with sessions that look into the impact these factors have across industry verticals. The event took place in London in early June, welcoming 6,500 attendees and 370 speakers who presented across seven main stages. The two-day event was packed with keynote sessions, panels, fireside chats, debates, and workshops.

View the blog post

Twitter

Greenlight on Twitter

Featured #snippets aren’t the only thing ‘stealing’ organic #traffic these days https://t.co/edJGPm2zmu https://t.co/a4aru0R3v8

View on Twitter

Twitter

Greenlight on Twitter

You can go above and beyond basic mobile friendliness by converting your site to accelerated mobile pages… https://t.co/9QqWvRtTy8

View on Twitter

Twitter

Greenlight on Twitter

As a #UX/UI designer, my job is anchored around remembering that the user is at the core of every decision I make… https://t.co/uMontAYtyR

View on Twitter

Twitter

Greenlight on Twitter

With the increasing move to #digital, the days of writing and distributing text-heavy #press releases and pitching… https://t.co/XJHC6op9zL

View on Twitter

Twitter

Greenlight on Twitter

You can't expect for trust to happen just by running one #marketing #campaign talking about all the good things you… https://t.co/chEWL9fi3a

View on Twitter

Twitter

Greenlight on Twitter

Something to bear in mind when starting with #Amazon Marketing Services is that the platform is relatively new, so… https://t.co/7aoh4um6MQ

View on Twitter

Twitter

Greenlight on Twitter

Jump in the typical day of a CRO & #UX Executive. Read more in our #blog https://t.co/qLP0IlJN9b https://t.co/IkJmVYTKWU

View on Twitter

Twitter

Greenlight on Twitter

To show people why your methods make sense, draw on the #data. Read more in our #blog https://t.co/zC6pWcKSOX https://t.co/71AswtQeK4

View on Twitter

Twitter

Greenlight on Twitter

In our latest #podcast we discuss the #challenges posed by #Brexit, and the #opportunities for #marketers to seize… https://t.co/5rwq1i8CvK

View on Twitter

Twitter

Greenlight on Twitter

Overall, there's no right answer to whether #influencer #marketing should still be a top priority, because it reall… https://t.co/DakAurTkRW

View on Twitter

Twitter

Greenlight on Twitter

57% of #UK #consumers spend more on #brands to which they are #loyal https://t.co/df69UtipBk https://t.co/TQJAcZK4y2

View on Twitter

Twitter

Greenlight on Twitter

There's a place for #expert #endorsement or opinion in #branded #content, but it must come across as genuine.… https://t.co/J7ba1FJhAT

View on Twitter

Twitter

Greenlight on Twitter

In 2018, our #work doesn’t have to be perfect, but it does have to be out there. Read more in our #articlehttps://t.co/B1rFMYBRCS

View on Twitter

Twitter

Greenlight on Twitter

TrueView for Reach joins a list of initiatives from #YouTube to improve its #video #ad offerings and adapt to the c… https://t.co/JHllecYlNS

View on Twitter

Twitter

Greenlight on Twitter

#Businesses who don't differentiate from #competitors and are too late to take action, are the most susceptible to… https://t.co/pEc9wzLmzM

View on Twitter

Twitter

Greenlight on Twitter

#Google has also introduced a few other features destined to help improve #mobile #UX https://t.co/XniOXfwMo3 https://t.co/vDNDNUjAYp

View on Twitter

Twitter

Greenlight on Twitter

The application of #MachineLearning to #PaidSearch involves using #algorithms to determine intent and inform specif… https://t.co/2E3YTiLjUY

View on Twitter

Twitter

Greenlight on Twitter

Technologies, such as #CSS Grid, #VR, and variable #fonts have been around for a while, but this year they'll becom… https://t.co/8jYRcjmiLr

View on Twitter

Twitter

Greenlight on Twitter

It’s important to maintain consistency across #channels in terms of #brand image, #slogans and USPs, but i… https://t.co/dfyOl2OkbU

View on Twitter

Twitter

Greenlight on Twitter

The #brands that start to 'test and learn' for #voice #search now will benefit in the long run… https://t.co/XEqbDZejk6

View on Twitter

Twitter

Greenlight on Twitter

Our Head of Paid Search, discusses how volatile and uncertain times impact #PaidMedia in our latest #podcasthttps://t.co/40uJPg5l3p

View on Twitter

Twitter

Greenlight on Twitter

#Copywriters occupy the space between what people say, and what people hear. And translating #words which sound lik… https://t.co/SdFwxFT582

View on Twitter

Twitter

Greenlight on Twitter

In an opinion piece, brevity is better than bloat. In a guide, longer is better, because you need to lead the reade… https://t.co/sZ0KwH27Zb

View on Twitter

Twitter

Greenlight on Twitter

#AI will continue to be built into #agency, #technology and partners’ sales #strategies https://t.co/UP3gOKjMH4 https://t.co/dUTsS6GNZc

View on Twitter

Twitter

Greenlight on Twitter

Reporting on #Amazon #Marketing Services is also quite limited. However, Amazon has just released four new exciting… https://t.co/IjLvZaG14p

View on Twitter

Twitter

Greenlight on Twitter

What's it like to be a #Content #Strategy Manager at #Greenlight? Find out in our #blog https://t.co/vooNi986ET https://t.co/69x8XiLCkS

View on Twitter

Twitter

Greenlight on Twitter

Find out what's it like to be a #CRO & #UX Executive at #Greenlight in our #blog https://t.co/qLP0IlJN9b https://t.co/mLTcJQkFxP

View on Twitter

Twitter

Greenlight on Twitter

#Page speed has been a #ranking factor for #searches on desktop since April 2010, and will soon play an important r… https://t.co/HExDZVHFml

View on Twitter

Twitter

Greenlight on Twitter

Many #Instagram users have spoken about the #algorithm changes and how it has impacted them; but if you're a #brandhttps://t.co/gq5DXx69dN

View on Twitter

Twitter

Greenlight on Twitter

#Brand #identity and consistency should be considered across all #channels in which the #audience interacts with th… https://t.co/wXayget0il

View on Twitter

Twitter

Greenlight on Twitter

It's an unfortunate truth that #consumers tend to take a #brand's #messaging with a pinch of salt, because of cours… https://t.co/FXMAse42oU

View on Twitter

Twitter

Greenlight on Twitter

#Clients demand increasing #measurability of #PR efforts, which print fails to produce to a satisfactory degree… https://t.co/qvArD5AMjO

View on Twitter

Twitter

Greenlight on Twitter

#Voice #search is currently one of the hottest topics in #digital #marketing, yet most #marketers don't fully under… https://t.co/HmjztrIcsx

View on Twitter

Twitter

Greenlight on Twitter

It’s day 2 of #CogX2018! We’re kicking things off with a talk asking: will AI be your next CMO? @cognition_x https://t.co/GQUlGxnhef

View on Twitter

Twitter

Greenlight on Twitter

It’s not just about moving #business #online, it’s about taking action to understand #customers. Full #article via… https://t.co/YVnsZmdb7q

View on Twitter

Twitter

Greenlight on Twitter

How can you turn #challenges into #opportunities when it comes to #PaidSearch? Find out in our latest #podcasthttps://t.co/G4QnIhnVE7

View on Twitter

Twitter

Greenlight on Twitter

To show people why your #methods make sense, draw on the #data https://t.co/zC6pWcKSOX https://t.co/55LnzdvX3T

View on Twitter

Twitter

Greenlight on Twitter

When assessing whether a user will be able to successfully navigate through the #site, a key area to consider is th… https://t.co/7F2jaIAnGG

View on Twitter

Twitter

Greenlight on Twitter

Short-form #videos drove a new wave of innovative and entertaining methods of #storytelling while engaging with use… https://t.co/xS81nIxKqr

View on Twitter

Twitter

Greenlight on Twitter

One of today’s big questions: should robots look like humans? There’s some debate amongst the panel, what do you th… https://t.co/1TLYPrSfET

View on Twitter

Twitter

Greenlight on Twitter

Tacking #fakenews : it’s a two-pronged approach. Algorithms AND humans. https://t.co/y6ZZ9p60e9

View on Twitter

Twitter

Greenlight on Twitter

#Brand identity and the consistency should also be considered across all #channels in which the #audience interacts… https://t.co/JOsmI8zhoW

View on Twitter

Twitter

Greenlight on Twitter

Find out what's it like to be a #Content #Strategy Manager at #Greenlight in our #blog https://t.co/vooNi986ET https://t.co/MnQy9p09Vb

View on Twitter

Twitter

Greenlight on Twitter

This is @RoboThespian, the super social robot from Cornwall. Should we be scared? https://t.co/JBvsHOx93F

View on Twitter

Twitter

Greenlight on Twitter

#Amazon #marketing services provides three different #ad types to help advertise #products and push #sales on the A… https://t.co/mT3YxRVJM7

View on Twitter

Twitter

Greenlight on Twitter

In 2018, the '#influencer industry' continues to constantly grow and become more saturated, and #bloggers and… https://t.co/NH3TEOoTLk

View on Twitter

Twitter

Greenlight on Twitter

‘AI can be biased, sexist, racist... but it’s down to humans to be accountable’ - Dr Joanna Bryson

View on Twitter

Twitter

Greenlight on Twitter

We’re at @cognition_x today! First it’s over to the ethics stage to talk about morals and AI https://t.co/0O9t0TD6qe

View on Twitter

Twitter

Greenlight on Twitter

Our Head of Paid Search discusses how to turn #challenges into #opportunities in our latest #podcasthttps://t.co/MJvHfCEyIT

View on Twitter

Twitter

Greenlight on Twitter

As more #consumers buy #technology supported by #virtual #assistants, adoption will grow, and so will the need for… https://t.co/czPqGlcVSf

View on Twitter

Twitter

Greenlight on Twitter

All good big #ideas have a big #insight behind them – always did, always will https://t.co/5ID6oeIOlN https://t.co/qGi974WfP2

View on Twitter

Twitter

Greenlight on Twitter

#AI will help #digital #marketers begin to unpick several problems faced in #programmatic #tradinghttps://t.co/yFbuwAjp73

View on Twitter

Twitter

Greenlight on Twitter

Just like the rest of us, #influencers have said things that they regret https://t.co/aMd761pXpf https://t.co/MJ7oSKFAaO

View on Twitter

Twitter

Greenlight on Twitter

An #AMP landing #page uses standard #web #technologies, and is easy to create and implement using the workflow of t… https://t.co/ngIocot5Ka

View on Twitter

Twitter

Greenlight on Twitter

Our CEO @AndreasPouros comments on House of Fraser #store closures and the importance of understanding #customers h… https://t.co/cTfZNjxng7

View on Twitter

Twitter

Greenlight on Twitter

You can go above and beyond basic #mobile friendliness by converting your #site to accelerated mobile #pageshttps://t.co/Phrinza3ue

View on Twitter

Twitter

Greenlight on Twitter

For #content #marketing to truly work in the wider sense, it’s crucial to think of the expanding reach your content… https://t.co/ce9t4UpDum

View on Twitter

Twitter

Greenlight on Twitter

#Google is improving #YouTube's direct response #advertising #performance with additional features… https://t.co/dq8GsovwZt

View on Twitter

Twitter

Greenlight on Twitter

Good #content can do amazing things for a brand, it fuels #SEO, draws relevant traffic to sites, and is also a key… https://t.co/ELdD5CvaN2

View on Twitter

Twitter

Greenlight on Twitter

As #readers, we tend to ditch a #post the minute we feel we're losing our grip on the subject matter… https://t.co/2LbCfM5FT0

View on Twitter

Twitter

Greenlight on Twitter

How can you nail expert #partnerships to achieve #SEO success? Find out in our #blog https://t.co/Tu5AHJMcKW https://t.co/jNyV0rLdNq

View on Twitter

Twitter

Greenlight on Twitter

#Facebook and #Instagram users have shorter attention spans and less time, therefore #advertisers have to capture t… https://t.co/zdDTgCU6SU

View on Twitter

Twitter

Greenlight on Twitter

#Domain authority is no longer the only #metric that needs to be considered for #blogs https://t.co/aMd761pXpf https://t.co/sExW30xcjO

View on Twitter

Twitter

Greenlight on Twitter

How can you turn #challenges into #opportunities when it comes to #PaidSearch? Find out in our latest #podcasthttps://t.co/3k0rdoHFlk

View on Twitter

Twitter

Greenlight on Twitter

Results from #voice #searches aren't always very clear or accurate, and the adoption of #virtualassistant devices w… https://t.co/9SbxaVV74L

View on Twitter

Twitter

Greenlight on Twitter

Something to bear in mind when starting with #Amazon #Marketing Services is that the platform is relatively new, so… https://t.co/Wk7y78S6as

View on Twitter

Twitter

Greenlight on Twitter

Ever wondered what's it like to be a #Content #Strategy Manager at #Greenlight? Find out in our latest #bloghttps://t.co/XxnHNxzyoa

View on Twitter

Twitter

Greenlight on Twitter

Excited for the @IABUK Engage event today where our Head of #Display will join the panel on the topic of #DOOH - le… https://t.co/O38UqsoBaS

View on Twitter

Twitter

Greenlight on Twitter

#Voice #search will impact how #product titles will need to be written for #Shopping, to make them more suited to h… https://t.co/eT5KRon249

View on Twitter

Twitter

Greenlight on Twitter

You can expect as many as 93% of #brands to choose #agencies based on their brand #safety policies and ability to s… https://t.co/fn7IOCDmHi

View on Twitter

Twitter

Greenlight on Twitter

Make sure that you've got clear values that are reflected in all the #communications that you do as a #brandhttps://t.co/COw8ojreoH

View on Twitter

Twitter

Greenlight on Twitter

Find out what's it like to be a #CRO & #UX Executive at #Greenlight in our #blog https://t.co/qLP0IlJN9b https://t.co/zbadDl4Kbj

View on Twitter

Twitter

Greenlight on Twitter

#Google's major update to its ranking #algorithm for #mobile will see page speed play a bigger role… https://t.co/rt9yDWP4fi

View on Twitter

Twitter

Greenlight on Twitter

The old ways of measuring #communications via column inches, #impressions and #advertising value equivalencies are… https://t.co/xQnr6CVbsN

View on Twitter

Twitter

Greenlight on Twitter

Always ask #influencers to run through their #content calendar to make sure everything aligns with your #brand to a… https://t.co/xKxnMEPNFS

View on Twitter

Twitter

Greenlight on Twitter

With proper #integration, paid teams’ #data can be used to test and hone messaging for maximum #engagement, and fin… https://t.co/lEN6QzSsTD

View on Twitter

Twitter

Greenlight on Twitter

#Google provides #advertisers with the opportunity to add #performance #metrics to their #YouTube activity, encoura… https://t.co/rRbtdLA45i

View on Twitter

Twitter

Greenlight on Twitter

#Experiential #events are a great way to create a #multichannel #campaign https://t.co/6FzQQmBkwR https://t.co/LDhN0KOp8z

View on Twitter

Twitter

Greenlight on Twitter

RT @BitPosterUK: Bitposter Break-Out Session at @IABUK Engage this week: A panel discussing the opportunities in #OOH for Digital Agencies.…

View on Twitter

Twitter

Greenlight on Twitter

Consider baking #expert opinions into the very heart of your #content #marketing efforts, and you'll have laid the… https://t.co/B5C13MGFPS

View on Twitter

Twitter

Greenlight on Twitter

82% of all #online #content will be #video by 2021 https://t.co/zC6pWcKSOX https://t.co/w7gBJ33GAe

View on Twitter

Twitter

Greenlight on Twitter

Adding a frequently asked questions #page will help users find answers to their #questions and will also improve… https://t.co/DIg20ppjmV

View on Twitter

Twitter

Greenlight on Twitter

Sometimes spending a big #budget doesn't necessarily mean a big #ROI https://t.co/aMd761pXpf https://t.co/0xDDd1FyNU

View on Twitter

Twitter

Greenlight on Twitter

Find out what's it like to be a #Content #Strategy Manager at #Greenlight in our #blog https://t.co/vooNi986ET https://t.co/wsAaaUSVzt

View on Twitter

Twitter

Greenlight on Twitter

Our Head of #Display will speak at this years' @IABUK Engage event on the topic of #DOOH - learn more here… https://t.co/YmGpfeRVlu

View on Twitter

Twitter

Greenlight on Twitter

Our Paid Media Executive discusses #Amazon #Marketing Services in her latest #blog https://t.co/7VfArMSBB6 https://t.co/jMvwnDy8ET

View on Twitter

Twitter

Greenlight on Twitter

There's no doubt that #AMPs have their merits, given that faster #webpages generally improve bounce rate and lead t… https://t.co/Ht2wjfRgWW

View on Twitter

Blog Posts

A day in the life of a… Content Strategy Manager

A day in the life of a… Content Strategy Manager

Our 'a day in the life of...' series of blog posts cover the ins and outs of what it's like to work across our lovely digital teams within the agency, looking at everything from the perks, highlights and key tasks of the lovely staff that make up the Greenlight family.

View the blog post

Twitter

Greenlight on Twitter

Your #website should be functional across a wide range of #platforms or #devices https://t.co/df69UtipBk https://t.co/MpO9bkmSeG

View on Twitter

View more posts

Filter posts

Powered by

Back to Top

© Copyright 2018 Greenlight. All Rights Reserved Terms & Conditions