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Our Creative Director and Director of Paid Media & Data Insights speaking at this year’s Festival of Marketing event

Our Creative Director and Director of Paid Media & Data Insights speaking at this year’s Festival of Marketing event

We're pleased to announce that our Creative Director, Matt Garbutt, and Director of Paid Media & Data Insights, Hannah Kimuyu, will be speaking at this year's Festival of Marketing event, which is taking place on 10-11th October in London. The Festival of Marketing is one of the bi...

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Blog Posts

A look at Celtx, the video production collaboration tool

A look at Celtx, the video production collaboration tool

Any video creative will tell you that far too much time, for their liking, is spent in pre-production, and that they’d rather be on-set with a camera on their shoulder. Even the smallest production can potentially have a daunting and time-consuming pre-production requirement.

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Being a guest on a #podcast can be a very powerful #SEO tactic to boost your ranking and build your reputation and… https://t.co/j0jGFYiyX9

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#Influencer endorsement is the perfect vehicle for a #social feed, but to reach #SEO goals you're better off partne… https://t.co/8o898n9Jxi

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As the amount of #data grows, help is needed to understand its meaning; while humans can find patterns, only… https://t.co/ck4ufJ42Ri

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AMP articles are favoured by #Google, and even have their own top stories carousel at the top of organic #searcheshttps://t.co/XdGA7FkPUX

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Blog Posts

Using podcasts to boost search engine rankings

Using podcasts to boost search engine rankings

Lately, podcasts have been quite a hot topic, with 58% of podcasts’ listeners spending one to five hours each week listening to podcasts, according to Edison research. As such, being a guest on a podcast can be a very powerful SEO tactic to boost your ranking and build your reputation and brand. If done strategically, it can also be a useful SEO content marketing tactic to improve rankings and potentially attract new customers too.

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#Content creation that exists in a bubble perhaps isn’t working its hardest for you https://t.co/VTRagyHE41 https://t.co/d2PU0vdRRS

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Trust is the building block of any relationship. For commercial #companies, it helps build #brand loyalty or… https://t.co/fUUUxugjMZ

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What's the link between contact lenses and Elvis Presley? Find out in our #Creative and #Videography team's video f… https://t.co/S3yvbuIF42

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As AMPs are built for speed, they load faster and are easier for #browsers to interpret as they're more streamlined… https://t.co/fyRjqCbCO2

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In her #blog, our Senior Paid Media Analyst discusses the removal of the Partner Categories feature from #Facebookhttps://t.co/FqgSWdEdd9

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Our Head of #Affiliates talks us through this year's #Rakuten Symposium, covering some of the event's most interest… https://t.co/aQuSrftBgA

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#Amazon Marketing Services is Amazon's self-serve #paidsearch platform, which offers tools to help vendors run sear… https://t.co/AxmuZYKQIH

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Similar to Featured Snippets, there's a higher probability for pages with high rankings on other devices to be used… https://t.co/iL4yhjMQsN

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In an opinion piece, brevity is better than bloat. In a guide, longer is better, because you need to lead the reade… https://t.co/Q9HtcXJPOH

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The only way to tackle #data fragmentation is to unify various #technologies and data sources under one roof and us… https://t.co/CTSjbkfRLe

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In a #website information and UI components should be clearly presented and defined https://t.co/Enz2PV7hOS https://t.co/5aRF2HAIdC

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Domain authority is no longer the only metric that needs to be considered for #blogs https://t.co/aMd761pXpf https://t.co/fAUlBXwEoI

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Minute Hack featuring our research on #retail #brands' top affinities with #LoveIsland fans. Read more here… https://t.co/HtiT8dhaFp

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#Webmasters are already demanding that #Google starts separating voice queries in #Google Search Console to make it… https://t.co/xvPtg8AVMo

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For #content #marketing to truly work in the wider sense, it’s crucial to think of the expanding reach your content… https://t.co/sGg5lZFRYL

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In her #blog, our Display Campaign Executive discusses #Spotify's initial public offering on the stock market and w… https://t.co/QToJ2jzcj3

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As #algorithms are used more in #PaidSearch, there needs to be a balance between volume and control to keep a grasp… https://t.co/vM3HCaoW9v

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Over time, in #SEO we’re seeing more featured snippets, more knowledge graph data, less traffic, and CTRs dropping… https://t.co/xZKeoKZgFK

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Wind down your week with our latest #podcast on how volatile and uncertain times impact #PaidMedia #Greencasthttps://t.co/N5QYDtFfyK

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Currently, it’s being predicted that by 2050, we’ll have developed #AI as complex as the human mind - read more in… https://t.co/KmhpAv0TsK

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57% of #UK #consumers spend more on #brands to which they are loyal - learn more in our #bloghttps://t.co/r939beXYNC

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Despite the fact that, #Amazon Marketing Services (AMS) is a new platform to advertise on, insights from other… https://t.co/XRRnZJJsGO

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Unique #data #insights are highly valuable to businesses, and deliver real impact and results when used to inform… https://t.co/ySfWJ1tkoH

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Nobody #online wants to spend 30 precious seconds watching a #TV #ad on #Facebook, and people don’t want to #tweethttps://t.co/MuaBKgk7GS

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If your #site currently passes #Google's official #mobile friendly test, it shouldn't have any trouble ranking, alt… https://t.co/YoR5CzY9Zi

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By placing a greater focus on #storytelling and by engaging #audiences throughout their journey, there needs to be… https://t.co/GkWimtyfb6

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Glasses have left the building! Our #Creative and #Videography team had a great time shooting for @Visiondirect_UK'… https://t.co/1wiOZxVFiW

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What is trust, and how can it be built and act as such a powerful tool for #brands? Find out in our #bloghttps://t.co/umJ6UsX4Bo

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Featured #snippets aren’t the only thing ‘stealing’ organic #traffic these days https://t.co/edJGPm2zmu https://t.co/WAJB9DAe3R

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#website #information and #UI components should always be clearly presented and defined to deliver the best #userhttps://t.co/iDFZcIbEUv

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It’s important to maintain consistency across channels in terms of #brand image, slogans and USPs, but it’… https://t.co/HCRqqRAHxe

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The best way to first approach #Amazon Marketing Services is by starting with sponsored products, as these #ads hav… https://t.co/k1mV6osVQs

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Engage with your #audience, give them space to talk to you, and be sure to talk back to them https://t.co/df69UtipBk https://t.co/BP0PoQPrJT

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There's a high correlation between featured snippets and #voice #search results, with 40.7% of results pulling from… https://t.co/Xr1kaVBUlw

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What does the typical day of a #CRO & #UX Executive look like? Find out in our latest #blog https://t.co/qLP0IlJN9b https://t.co/XNywGK9JVD

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Which #retail #brands share the highest #affinities with @LoveIsland fans? Find out in our latest research, feature… https://t.co/rToE82iCWv

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Many #brands are now evaluating the #ROI of #influencer marketing https://t.co/aMd761pXpf https://t.co/jI9H8ixW7I

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In a world where there's more options and messages to pay attention to than ever before, people value relationships… https://t.co/oA3bKOWFzi

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Research shows that in over 40% of #voice #searches, featured snippets are provided as results… https://t.co/R0qldqsU5t

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Our Head of Paid Search, sits down to discuss how volatile and uncertain times impact #PaidMedia in our #podcasthttps://t.co/Riq9ArKkW8

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While #marketers already struggle to connect the dots and make sense of fragmented #customer journeys, it'll become… https://t.co/ZFhqIheOVX

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#Mobile sites need to facilitate user journeys and allow people to accomplish what they intended to without encount… https://t.co/8pbqOO8Klf

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#Facebook and #Instagram users typically have shorter attention spans and less time, therefore #advertisers have to… https://t.co/y2JfSqUKsS

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67% of the world's #display #advertising will be #programmatic by 2019 https://t.co/brcDzKuPaj https://t.co/58LdceWs9x

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Press

These are the brands that should be jumping on the Love Island bandwagon according to social listening analysis by Greenlight

These are the brands that should be jumping on the Love Island bandwagon according to social listening analysis by Greenlight

Greenlight has revealed the retail brands that have the strongest affinities to the audience of Love Island, who could be missing out on an opportunity to drive sales if they are not harnessing interest in the popular ITV2 show to target the captive audience across social and digital advertising.

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The easier your #web #page is to read, the easier your #content will be returned on #voice #search results… https://t.co/IETmYEHGF9

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