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Blog Posts
How would a Google ‘buy button’ affect retailers?
By Greenlight | 26 January 2015 |
Online shopping may be about to fundamentally change. Google is thought to be working on a ‘buy button’ that would allow shoppers to purchase products through its search results pages with a single click. By doing so, Google could take ownership of the entire online shopping experience.
Greenlight
Krishna Rao
Andreas Pouros
Adam Bunn
Catriona Macleod
Hannah Kimuyu
Katrina Makins