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GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

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Facebook ad revenues are up - but is the trajectory sustainable? Comment from @Greenlight COO @AndreasPouros http://t.co/PjNsQXSr

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Blog Posts

Facebook ad revenues are up - challenge is in how it can increase monetisable engagement between users and advertisers

Facebook has shown strong performance in Q4 with revenues up 40%. Its mobile ad sales have more than doubled on the previous quarter to total $306m, and now account for 23% of the Social Network’s overall ad revenues. The challenge now is in how it can increase monetisable engagement between users and advertisers whilst maintaining quality in terms of both targeting and also user experience. Graph Search is capable of doing this at the local business level, but getting increasingly more from big brands is the big challenge.

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Press

Facebook ad revenues are up - but is the trajectory sustainable?

Facebook has confounded critics who thought it would be incapable of making money from the rapid growth of mobile device usage. Not only has it revealed a strong performance in Q4 with revenues up 40%, its mobile ad sales have more than doubled on the previous quarter to total $306m, to account for 23% of the Social Network’s overall ad revenues. However, according to Andreas Pouros, COO at Greenlight, there are indicators Facebook has achieved this growth by being as aggressive as it can be in pushing advertising to the masses within the confines it currently works in. Research* from the agency also suggests consumer apathy could pose a significant threat to future growth.

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Twitter

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A Google Drive rival? Microsoft launches online version of its Office software http://t.co/AhiOauWH v/ @singharj @pressassoc @Independent

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Twitter

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Pinterest tests new look http://t.co/RAPCIiC5

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Yahoo's Q4 Report Hints at Mobile Strategy http://t.co/5YC5ZVXZ via E-Commerce Times @technewsworld

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Baidu to launch real-time ad bidding system according to @morning_whistle news report http://t.co/jsZSYtSx

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Baidu to launch real-time ad bidding system according to @morning_whistle news report http://t.co/jsZSYtSx

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Amazon plans ‘personalised ads’ to compete with Google, Facebook and Microsoft http://t.co/2HJupeLu v / @TheDrum

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Twitter

Greenlight on Twitter

Amazon plans ‘personalised ads’ to compete with Google, Facebook and Microsoft http://t.co/2HJupeLu v / @TheDrum

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Twitter

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Google looks set to miss another deadline in EU antitrust case http://t.co/3Esu5Kds via @BrusselsGeek @CFOworldUS

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Greenlight on Twitter

Google looks set to miss another deadline in EU antitrust case http://t.co/3Esu5Kds via @BrusselsGeek @CFOworldUS

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Facebook expected to show mobile growth http://t.co/NUs5hC5h

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Facebook expected to show mobile growth http://t.co/NUs5hC5h

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Report: 50% of large firms will have Facebook-like internal networks by 2016 http://t.co/JJ9gJnSL via @Tineka_S @cbronline @Gartner_inc

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Twitter

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Google+ overtakes Twitter as world's 2nd biggest social network but Twitter's gained more active users in recent months http://t.co/s7b5kRJv

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Twitter

Greenlight on Twitter

Google+ overtakes Twitter as world's 2nd biggest social network but Twitter's gained more active users in recent months http://t.co/s7b5kRJv

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Google+

Greenlight on Google+

Amazon Gets Into Voice Recognition, Buys Ivona Software To Compete Against Apple's Siri http://tcrn.ch/YpGFKp

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Twitter

Greenlight on Twitter

Search engine visits up by 400 million y-o-y in Dec http://t.co/6J1SqCGa via @TheDrum

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Twitter

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Opera’s mobile browsers hit 229 million users, as Opera Mini sees its biggest growth since launch http://t.co/ezFDkt9O via @TNWapps

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Twitter

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Yahoo's Mayer eyeing Facebook, Google with personalized web content VIDEO http://t.co/h0SdsrYw

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Twitter

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Yandex releases social search app, Wonder. App seems similar to Facebook’s new Graph Search http://t.co/L3dwbFGu v / @VentureBeat

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Twitter

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Ysterday Twitter intro'd Vine a new way to share video.Now Facebook stops offering it friend-finding access http://t.co/5vGVJeOx v/ @vatortv

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Facebook

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Twitter

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Microsoft reports online advertising revenue growth of 15% driven by significant improvement in search http://t.co/RwBdNuPW

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Twitter

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Will Facebook's "Optimized CPM" make crumbs of the tracking cookie? http://t.co/jYtAcqKc

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Twitter

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Bing and beyond: How Microsoft is attacking 'social search' http://t.co/RM7aa3hA via @maryjofoley @ZDNet

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Twitter

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Facebook overtakes Google to claim No.1 US mobile app spot http://t.co/pn9ujxc6 via @Techradar

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Twitter

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Google: New image search increases clicks to sites http://t.co/trKqSYeG via @WebProNews

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Google+

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Twitter beefs up embedded tweets, short Vine videos could come soon http://bit.ly/WhFJVo

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Facebook

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Google, Facebook and Twitter may 'face EU defamation and privacy cases' http://t.co/XCwsNw7x via @henrymcdonald @guardian

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Twitter

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Searching for Relevance: Yahoo aiming to be the “Google of Content” http://t.co/XAyilFCC via @karaswisher @AllThingsD

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Twitter

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Twitter beefs up embedded tweets, short Vine videos could come soon http://t.co/Fsj1uMsv

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2015:Retailer spend on mobile mkting to reach $55bn, almost double the $28bn expected this year finds @juniperresearch http://t.co/LLAqbRtz

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Twitter

Greenlight on Twitter

Facebook's Graph Search tool causes increasing privacy concerns http://t.co/nowDtACZ v/ @guardian

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Twitter

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Google transparency report shows rise in data requests http://t.co/IOFCaBBG

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Twitter

Greenlight on Twitter

Google slips as Microsoft search and mobile powers growth http://t.co/UfumoCG9

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Twitter

Greenlight on Twitter

Yahoo buys Snip.it, the Pinterest-meets-news startup, for $10 million plus earnouts http://t.co/5Q10KW06

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Bing search engine to include more Facebook-linked results (5x times more info gleaned from users Facebook connections) http://t.co/Htkh6ss0

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Twitter

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China turns to no-name handsets: Android - without the Google-iness http://t.co/RjArMgZL via @AndrewOrlowski @regvulture

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Twitter

Greenlight on Twitter

Phish attack targets Google passwords http://t.co/wFbFSEPZ as Google outlines what its working on to replace them http://t.co/OEU4D7WO

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Twitter

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RT @BrandRepublic: Augmented groceries: At a time when many familiar stores are struggling to stay afloat, dev... http://t.co/W7Crpude

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Twitter

Greenlight on Twitter

RT @jemimakiss: MediaGuardian DLD 2013: TV advertising to get smart http://t.co/ZY5BaiCB

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Twitter

Greenlight on Twitter

RT @TheDrum: Instagram competitors gain a boost, with EyeEm winning for downloads http://t.co/ClonUlMW

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Twitter

Greenlight on Twitter

In case you missed it, Google's page layout algorithm improvement http://t.co/TdSLzkQH

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Google+

Greenlight on Google+

Facebook’s Graph Search – A story of ‘Three’ Halves: Comment from @GreenlightMKTG COO @AndreasPouros http://bit.ly/X3iL0k

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Google+

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OUT NOW! Get a head start this year with our latest magazine, hot off the press, featuring our 2013 predictions for Paid Media, SEO and Social Media. Find out why it promises to be the year Microsoft becomes relevant once again. Also features a guest article from Agency Head, Google UK. Get your copy here http://bit.ly/V5yqSw

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Twitter

Greenlight on Twitter

US: 77% of online health seekers start at search engines according to study by @pewinternet http://t.co/wuf67oj9 via @sengineland

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Twitter

Greenlight on Twitter

Digital technologies are top priorities for CIOs in 2013 according to @Gartner_inc research via @cbronline http://t.co/zE2EecRM

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Twitter

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10 surprising apps that are sharing your data http://t.co/9X0je2EL via @bndarticles

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Twitter

Greenlight on Twitter

YouTube tipped to purchase minority stake in VEVO http://t.co/lYEHilPs via @pkafka @allthingsd

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Twitter

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The ultimate social network is twice the size of Facebook http://t.co/bv53f5NV via @sai

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Online Shopping: More popular (yet less satisfying) than ever http://t.co/tuLMFZo4 via @bradrtuttle @TIME

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Twitter

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Google could face stiffer competition law hurdles in EU than US, says expert @PinsentMasons http://t.co/JBaEYR1Z

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Twitter

Greenlight on Twitter

Reaction to Facebook's Graph Search announcement - what does it mean for Facebook?@TheDrum http://t.co/uOlHxSpn

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Twitter

Greenlight on Twitter

Online Shopping: More popular (yet less satisfying) than ever http://t.co/tuLMFZo4 via @bradrtuttle @TIME

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Twitter

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What Facebook Graph Search means for retailers v/ @ZakStamborIR @IR_Magazine @AndreasPouros @OvumICT @altimetergroup http://t.co/l3YGauYH

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Facebook

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Facebook

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OUT NOW! Our latest magazine featuring predictions for 2013. Find out why we say this is the year Microsoft will become relevant again - Get your copy here http://bit.ly/V5yqSw

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Twitter

Greenlight on Twitter

Will mobile prove to be Baidu’s big international break? http://t.co/ejG5r934 v / @imSimonsen @WebCertain

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Twitter

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Global mobile ad revenue to grow 400% by 2016, will be worth $24.5bn according to @Gartner_inc research via @memeburn http://t.co/3hNEpeq2

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Facebook

Greenlight on Facebook

View of a snow dusted London from our office

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Can you spot the Shard??

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Twitter

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2013 e-tail:Introduction of internet-connect TVs,dual screening fundamental for how retail will change says @imrgupdate http://t.co/SFGyg388

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Twitter

Greenlight on Twitter

Bing beefs up Facebook content in search results via @zachminers @PCAdvisor http://t.co/SpVOlm6W

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Twitter

Greenlight on Twitter

RT: Google CEO Larry Page: Facebook doing a "really bad job" on its products v / @Marketingland @Wired @Telegraph http://t.co/j8ySV9Ih

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Twitter

Greenlight on Twitter

Facebook’s Graph Search – A story of ‘Three’ Halves: Comment from @GreenlightMKTG COO @AndreasPouros http://t.co/oFy48Jtd

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Press

Facebook’s Graph Search – A story of ‘Three’ Halves

Further to speculation that has been building up over week, Facebook has today announced an addition to its social network - a smart search engine it has called ‘‘Graph Search ’. It will allow people using Facebook to more quickly find answers to questions about friends in their Social Graph. Andreas Pouros, COO at Greenlight, says today’s announcement is a story of ‘three’ halves.

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Twitter

Greenlight on Twitter

Baidu’s mobile browser steps out of Asia, into Africa with xxclusive France Telecom deal http://t.co/nwNhccuZ via @ingridlunden @TechCrunch

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Twitter

Greenlight on Twitter

Facebook Mystery:Search & Mobile Ad Revenue–key indicators of what’s to follow says @GreenlightMKTG COO @AndreasPouros http://t.co/cGuMkTGa

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Press

Facebook Mystery: Search and Mobile Ad Revenue – prime indicators of what’s to follow

Ahead of Facebook’s ’'Come see what we're building” mystery press conference taking place at its Californian headquarters today, speculation is rife as to exactly what the social network will be unveiling. According to Andreas Pouros, chief operating officer at Greenlight, two things are poignantly clear and are likely to be the key indicators as to what Facebook will be revealing.

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Twitter

Greenlight on Twitter

Wealthier households find online shopping more trying according to TNS Emnid survey http://t.co/98EisfsS

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Greenlight on Twitter

Shopmine turns Pinterest into a daily email of shop-able items from your feed http://t.co/AVTAJNAV @TNWinsider

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Twitter

Greenlight on Twitter

Bing sees more growth in Dec than Google via http://t.co/HovzZm9V @TNWinsider

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Twitter

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Google adds speech recognition to Chrome beta, includes voice search http://t.co/eM8NC2BY

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Twitter

Greenlight on Twitter

Smartphone? Tablet? Search function boost? Mobile ad strategy? Facebook press event fuels speculation of what's to come http://t.co/ukuCOlNw

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Greenlight on Twitter

OUT NOW! @GreenlightMKTG latest magazine featuring predictions for 2013 - Get your copy here http://t.co/SI6HkLDy

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SURVEY: 67% of marketers plan to increase their spending on digital marketing this year http://t.co/6HtLCG6v via @B2BMagazine

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Twitter

Greenlight on Twitter

Skittles is the 'biggest' UK Facebook brand http://t.co/NLhCY7wu

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Greenlight on Twitter

Google Shopping:Get Ready for Big Changes!From Feb feed optimisation will form core of advertisers paidsearch stratgies http://t.co/5OJiR4Ym

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Facebook UK loses 600,000 users in Dec http://t.co/l71ut9Kf v / @jemimakiss @guardian

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