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Blog Posts

Brand Update Part 3 – Domain Authority

So far in this series I've talked about how search demand for a brand might impact on its rankings, and about TrustRank, a link analysis algorithm that seems to be at least partially responsible for the changes in rankings we've seen since Vince, or "the brand update". TrustRank itself is par...

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Insurance Sector Report, Issue 2, August 2009

A 360˚ analysis of the most important search terms, trends and benchmarking data in the insurance sector. This report provides an exclusive snapshot of the search and social media market for your sector right now. From the size of your potential audience to the top performing companies, it's all here. Product focus: home, travel and car insurance.

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Search behaviour in the gaming market - Sector briefing Q2 2009

Search behaviour in the gaming market - Sector briefing Q2 2009

How many gaming-related searches were conducted in the last quarter? Which casino, bingo and poker websites appeared on page 1 of Google most frequently? Which advertisers performed best in paid search for the most lucrative gaming keywords? Learn this and much more in our gaming sector briefing. With a focus on bingo, casino and poker, this webinar will provide a complete overview of consumer search behaviour in Google during Q2 2009 Live Q&A This webinar will also include a live question and answer session. Our expert panel who‚ve worked with the likes of Camelot, Blue Square and St. Minver will be on hand to take your questions.

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