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Blog Posts
What do search engines like so much about Wikipedia?
By Warren Cowan | 31 July 2007 |
If you've done a search in just about any vertical and were the type to take slightly more notice of who's where on the page, you'd have been hard pressed not to have repeatedly come across Wikipedia ranking just about everywhere. Initially confined to academic searches and purely reference searches, the strength of Wikipedia has seen it popping up for increasingly Generic and more commercially oriented phrases, to the point where it seems that almost every keyword's search engine result page, (SERP) has seen some sort of wiki creep.
Blog Posts
Google facing law suit over sponsored links
By Greenlight | 30 July 2007 |
A consumer watchdog is taking legal action against Google over the way it sells and displays its sponsored links, in a case that could "send shudders down the industry".
Blog Posts
Google plans search service for mobile content
By Greenlight | 30 July 2007 |
Google Inc. is developing a new search service for cellphones that will help consumers find and buy ringtones, games and other mobile content as the Internet company pushes more deeply into wireless, people familiar with the matter say. Google already offers cellphone users a version of its popular engine for searching the Web. Now the company wants to go beyond just looking up Web pages, effectively becoming a gateway for finding and paying for mobile media content.
Blog Posts
Ask.com to offer privacy control
By Greenlight | 30 July 2007 |
Search engine Ask.com has announced it will be introducing a new service called AskEraser, enabling users to ensure that Ask.com does not retain their search histories. Once rolled out, the feature will make Ask.com the only search engine which gives users the option of preventing retention of their search data at the time of their search, as opposed to contacting the search engine company after the fact and attempting to have the data expunged.
Blog Posts
Yahoo profit rises, but revenue falls short
By Greenlight | 30 July 2007 |
Internet bellwether Yahoo on Tuesday posted a higher second-quarter profit on continued strong advertising, but revenue fell short of analysts' expectations, sending shares lower in after-hours trading. For the period ended June 30, the company posted a net income of $754.7 million, or 51 cents a share, excluding traffic acquisition costs. Minus $563 million from the sale of an investment that Yahoo executives declined to specify, the company reported 13 cents a share, in line with analyst estimates and 5 cents above last year.
Blog Posts
Online shoppers in no hurry to buy
By Greenlight | 30 July 2007 |
The average time between a customer first visiting an etailer and completing their purchase has risen over the past two years, according to a new study.
Blog Posts
The search wars are going mobile
By Greenlight | 30 July 2007 |
The telecom and Internet industries are colliding head-on in competition for control of the consumer mobile search business. Telecom carriers, handset manufacturers, publishers, directory and yellow pages companies, Silicon Valley giants and a gaggle of start-ups are squaring off to contend for the title of mobile search champion. Each is trying to convince marketers that it is the natural inheritor of mobile search.
Greenlight
Krishna Rao
Andreas Pouros
Adam Bunn
Catriona Macleod
Hannah Kimuyu
Warren Cowan