Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Blog Posts

Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?

Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?

We're using our own social media framework to study conversations about Olympic sponsorship, paying special attention to brands Adidas and Cadbury, to assess whether the Olympics are beneficial to the brands, and to what degree social media is driving those benefits. We're two weeks in. So who's ahead in the race for brand gold?

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Facebook

Greenlight on Facebook

Greenlight added 6 new photos to the album Greenlight's International Roundtable.

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Google+

Greenlight on Google+

Microsoft weaves Facebook into Bing search http://bbc.in/J4GZkr

Bing brings Facebook to searches

Microsoft is revamping its Bing search engine to include advice from Facebook and other social media platforms.

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Twitter

Greenlight on Twitter

Microsoft's Bing search engines to use Facebook tips - http://t.co/Oe1fbuyp

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Google+

Greenlight on Google+

Product Listing Ads – Best practices and tips for new users http://bit.ly/Ip8gQ9

Product Listing Ads – Best practices and tips for new users

In Q4 2011, Google’s Product Listing Ads (PLAs) – a new type of search ad offering, which enjoyed great success in the US, became available in the UK amid

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Twitter

Greenlight on Twitter

How much money Facebook gets from you http://t.co/cvZVcG7N

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Twitter

Greenlight on Twitter

Product Listing Ads – Best practices and tips for new users http://t.co/6NDxd1Dx

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Twitter

Greenlight on Twitter

Facebook adds new feature "action links" to make its Timeline profile pages more interactive http://t.co/b7NTevK3

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Blog Posts

Product Listing Ads – Best practices and tips for new users

In Q4 2011, Google’s Product Listing Ads (PLAs) – a new type of search ad offering, which enjoyed great success in the US, became available in the UK amid huge excitement. PLAs are effective in delivering both a strong click through rate (CTR) and conversion rate (CR). Here are our best practice tips for new PLA users.

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Twitter

Greenlight on Twitter

Social Olympics-Greenlight research project http://t.co/17SwUVdo how well Olympics is working for brands sponsoring it via our blog updates

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Google+

Greenlight on Google+

Thank you to all those who took part in Greenlight’s Search and Social Media Roundtable for International Brands this morning! Pictures to come :)

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Twitter

Greenlight on Twitter

Thank you to all those who took part in Greenlight’s Search and Social Media Roundtable for International Brands this morning!Pictures soon!

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