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Press

Greenlight unveils Digital Advent Calendar to get marketers ready for Christmas

Greenlight, has unveiled an interactive Digital Advent Calendar loaded with insightful tips, in a drive to give digital marketers and brands a head start with their Christmas 2012 strategy.

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#Christmas12 Congrats Lisa Brett winner of iPhone 4S.Join @GreenlightMKTG tmrow @ http://t.co/UfickBNO for chance to win Nespresso Machine!

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It's day 2 of Greenlight's advent calendar packed with tips for digital marketers tips to get in shape ahead of #Christmas12   Today's is great article by Google's Anuj Ghaghada how to make the web work for you. 3 things to note:
-The emergence of the ‘nonline’ shopper
-The meteoric rise of mobile
-Post-Christmas is just as important as pre-Christmas
Unlock box 2 for more .....tinyurl.com/dxx3wf2

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Google @nujwaan on The emergence of the ‘nonline’ shopper! http://t.co/5ye5pTEx iPhone 4s up for grabs #Christmas12 #adventcalendar

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Check out the first of Greenlight's ten tips to get your website ready for Christmas! #SEONightmare http://t.co/8jS4O0Kx

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Greenlight Debuts Matt Cutts Holiday jingle, SEO tips via @MediaPost http://t.co/CydUfRIX

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#SEONightmare Congrats Jack Wagers winner of the iPad @GreenlightMKTG Join us tomorrow at http://t.co/UfickBNO to win an iPhone 4s & more

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Speaking of #SEONightmare @priteshpatel9 @prime500ltd @CHDCollective @eglue @kevincollier thought you might like this http://t.co/dmRbBThP

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Think you’d appreciate this #SEONightmare http://t.co/dmRbBThP @_DonaldS @_macmoo @vanderpauw @beyondcontent

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An SEO nightmare before Christmas – ‘Like’ and ‘Share’ for your chance to win an iPad!

An SEO Nightmare Before Christmas

Greenlight has put together a Digital Advent Calendar filled with ten top tips to help marketers plan their Christmas 2012 campaigns. The first of our ten ti...

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Get Search & Social ready for Christmas - with Greenlight’s Advent Calendar out 9th July http://t.co/UfickBNO http://t.co/bepIEdy1

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Google phasing out iGoogle in latest purge http://t.co/hFduvb2G

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Matt Cutts is coming to town! #SEONightmare http://t.co/UfickBNO

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4 days countdown to Christmas – Find out why we're celebrating Christmas early at Greenlight http://t.co/UfickBNO

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#eusearchawards - Good luck team Greenlight & @Dreams_Beds, shortlisted for 'Best PPC Campaign'. Enjoy dinner in Amsterdam. Hope for a win

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#christmas12 - Delegates give our christmas conference the green light! http://t.co/qKA7ciSE

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#christmas12 Thanks All&Panel @crushell @AndrewGrill RHitchenor @Ruth_Zohrer @fintangillespie @cathfly @bryantookey @AnotherHudson fr coming

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Christmas12 - What models are used to observe correlations? ROI, Reach, Resonance, Engagement (likes & fans are really only symbols)

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christmas12 - your Facebook SM plan for success- July-Oct:connect July-Dec:engage Nov-Dec:Influence July-Nov: Integrate via @cathyflynn

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christmas12-according to Facebook's @cathyflynn, in 2011 there were 4mn posts about xmas- 80 million more photos during the xmas period

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#christmas12 - 25 million hrs spent on Facebook on christmas day 2011!

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#christmas12 - A three fold return is seen on the best managed campaigns in Facebook says Facebook's @cathyflynn

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christmas12 - questions from the floor - How do you monitor positive and negative comments on social media?

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christmas12 -Google+ launched in-store mapping yesterday so consumers can now get turn by turn info

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christmas12 - Google+ /Social Media has big SEO benefits

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christmas12 - With Google+ you can measure recommendations. It has also launched social reports on Google analytics

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christmas12 - @fintangillespie-Google+ offers deeper engagement with consumers so use photos, let users self-select circles

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christmas12 - Google+ events launched just last week - invite followers to your events or hangouts

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#christmas12 - find the areas where you cannabalise your own efforts and fix them says Ruth Zohrer @onehydra

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#christmas12 - make the most of what you currently do well says @ruth_zohrer @onehydra

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#christmas12 - look at what your competitors you are doing @onehydra

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#christmas12 - Find out what tactics you can use to offset your competitors gains says @onehydra

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#christmas12 - know your performance well says @ruth_zohrer @onehydra

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#christmas12 - spend your money in the right places says @onehydra

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Greenlight on Twitter

#christmas12 - @HamleysToys - Ross Hitchenor @sysomos/Marketwire predicts no.1 toy this xmas will be Subbuteo going by social media analysis

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Greenlight on Twitter

#christmas12 caputuring data in real time & tracking audience levels to gauge converstions key to tracking & campaign reaction

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#christmas12 social media-wise, finding influencers and matching products to them is key says @AndrewGrill

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Greenlight on Twitter

#christmas12 - the new social advertising is about peer advocacy says @AndrewGrill CEO @kred

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christmas12 - Hospitality industry sets benchmark when it comes to social media & use of influencers according to @AndrewGrill

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Greenlight on Twitter

#Christmas12 -Capture mobile opportunity - its going to be even bigger this xmas & account for sizeable amount of traffic this year -Google

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Greenlight's Christmas conference #christmas12 about to kick off - Big welcome to all, delegates and panel

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It's Greenlight’s Christmas conf tomorrow. Lined up a panel of reps from biggest names in Search & Social Media space http://t.co/ia94DRvC

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Images increasingly important to search yet few sites are optimised to take advantage http://t.co/zY9G44uO via @richardsyeo

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Our latest insurance report shows search volumes for home insurance were down 22% on January levels http://t.co/D4XrqzQ3

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With Google paving the way for quality content to stick around, what's the significance of authorship? More here http://t.co/VjfRqxDq

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Social Olympics update -Online conversation re: Adidas up 30% this month but shackle sneekers prove bad for brand buzz http://t.co/6UaFcTsr

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Hi @_JamieL The Social Media Table analyses the top 15 integrated websites (pg 16 of report). http://t.co/q2cZOfVB ranked lower

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Microsoft sets up battle with Google for future of tech in the work place with its buyout of social network Yammer http://t.co/bA1m5cuj

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Latest edition of Greenlight's Mag out now. Get insight & tips from Google & our in-hse experts http://t.co/CTcQ7MRY http://t.co/Ny9cVI1a

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Google launches TV in UK. Apple rumoured to be working on TV too. Samsung already building connected TV to web http://t.co/4mEYn6mv

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Nike - Connecting with consumers via digital channels more valuable & powerful to brands than traditional mktg http://t.co/nJwsXynP

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20mins to @officialPCA third & final live Twitter #pancreaticcancer Q&A session of the day.See http://t.co/2pFUifiR for more

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Events

Greenlight’s Digital Advent Calendar

Greenlight’s Digital Advent Calendar

With £7.9 billion spent online in the UK over December 2011, it is imperative to have a successful online strategy in place for Christmas 2012. Greenlight's in-house experts have put together a Digital Advent Calendar, which is filled with ten tips on how to create a successful Search and Social Media strategy this Christmas 2012.

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Greenlight on Google+

Find out why Christmas comes early for digital marketers? Don’t miss Greenlight’s Advent Calendar from the 9th-20th July - Free prizes and daily tips. http://bit.ly/LAmQFS

Greenlight > Award Winning Search Engine Marketing

Greenlight provides global SEO and paid search management and is the fastest growing, largest independently owned search engine marketing agency in Europe.

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Google+

Greenlight on Google+

Thank you for coming to Greenlight's Christmas conference and to the panelists - Denis Crushell/Fintan Gillespie(Google/YouTube) Andrew Grill (Kred), Ross Hitchenor (Marketwire/Sysomos), Ruth Zohrer (Hydra), Jon Hudson (Criteo), Bryan Tookey (Brandwatch), Catherine Flynn (Facebook), for making it a very interesting event.

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Google+

Greenlight on Google+

Not heard about our Christmas conference tomorrow, the panel we have lined up (they're the biggest names in the Search and Social Space for Christmas Conference), our Christmas Advent Calender (which we unleash 09:00 BST on Monday 9th July -- oooh the goodies!) or the distinction of Greenlight being the first and only major agency to offer social media optimisation within a pay-for-performance pricing, (which we'll be unveiling at tomorrow's event)? Get up to speed here http://bit.ly/LxMATg

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Press

Christmas comes early for Digital Marketers

Greenlight has lined up a panel of representatives from the biggest names in the Search and Social Media space (Facebook, YouTube, Google+, Kred, Sysomos, Criteo, Hydra), to provide critical insight to retailers on why they should be planning Christmas campaigns around their Search and Social media platforms.

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Blog Posts

Greenlight lines up biggest names in the Search and Social Space for Christmas Conference

Christmas comes early for digital marketers as Greenlight hosts its Christmas Conference tomorrow, Thursday 5 July, in central London. Lined up is a panel of representatives from the biggest names in the Search and Social Media space - Facebook, YouTube, Google+, Kred, Marketwire (Sysomos), Criteo and Hydra.

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Google+

Greenlight on Google+

According to Google, image search makes up about 5.7% of all Google searches and 5% of all search is image related. So what can be done to capitalise on this free traffic -  Elasticera's CEO, Richard Yeo, shares his tips - Read more on Greenlight's blog -  http://bit.ly/P1re5k

Images increasingly important to search yet few sites are optimised to take advantage

According to Google, image search makes up about 5.7% of all Google searches and 5% of all search is image related. Yet few sites are optimised to take

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