Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Events

Greenlight's Christmas Conference

Greenlight's Christmas Conference

On Thursday 5th July, Greenlight hosted a Christmas Conference with representatives from some of the biggest Search & Social Media names in the business, including Facebook, YouTube, Sysomos, Google, Kred, Marketwire, Hydra, Criteo and Brandwatch. Each brand was given their own chance to explain how their platform can best be used to maximise online exposure for your Christmas campaigns.

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Events

Greenlight's Christmas Conference Presentations

Greenlight's Christmas Conference Presentations

Presentation slides from the panellists who spoke at Greenlight's Christmas Conference on Thursday 5th July 2012.

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Blog Posts

Effectiveness of advertising on Facebook called into question by BBC's ‘VirtualBagel’ experiment

For Greenlight and many other agencies and brands, advertising on Facebook has become part of the 'usual mix. We specifically saw our Facebook investment (client media spend) overtake both Yahoo and Bing collectively at the start of 2011, hinting the channel has constant growth and is delivering a strong enough return to invest more.

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Blog Posts

Unwrap our top tips to get your digital marketing strategy ready ahead of #Christmas12

Hot on the heels of its Christmas Conference last week, Greenlight has unveiled an interactive Digital Advent Calendar loaded with insightful tips, as part of our drive to give digital marketers and brands a head start with their Christmas 2012 strategy so their campaigns are underway in time for the festive season.

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Blog Posts

Christmas Planning in July? If you’ve not started in some capacity, guess what, you’re behind already!

Yes, it does come early for digital marketers and Greenlight's #Christmas12 conference offered huge amounts of valuable insight into how retail brands should prepare their Christmas digital marketing strategy. We've outlined some of the key ways the lessons learned in the #Christmas12 conference should impact your social strategy, as a brand.

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Blog Posts

Can Fashion stay still for SEO?

Because of fashion's transient nature, writing a press release around the subject can seem redundant. Nevertheless, when it comes to search engine optimisation (SEO), where keywords are concerned, knowing where content is going is vital.

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Blog Posts

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