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Why did the General Election 2015 flop in the world of digital?

Why did the General Election 2015 flop in the world of digital?

As I trundled up to the quaint little library in my old primary school to vote in the General Election of 2015, I was hit with two thoughts in quick succession of each other: 1. This place really hasn’t changed a bit, I can’t believe I used to play on those very swings. 2. I can’t believe that in all this time the way in which we vote remains as unchanged as the faded basketball marks on the concrete playground before me.

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Blog Posts

Social Media: What 2015 has taught us so far

Social Media: What 2015 has taught us so far

You’ve heard it time and again, but there’s more to social than likes, retweets and selfies. We’re seeing social media integrating more and more into wider marketing activities; supporting or leading advertising campaigns, becoming a key part of televised events with social commentary, and most recently, as tools to help better the world.

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Magazine

Greenlight Magazine: 2015 Predictions

Greenlight Magazine: 2015 Predictions

As the New Year approaches, we deep dive into the key trends we believe will be shaping your SEO, Paid Media, Social Media and Ecommerce strategies in 2015.

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Blog Posts

Digital Marketing Predictions 2015

With 2015 fast approaching, it is once again the time of year where by our wonderful staff at Greenlight scry the skeins of time and bring out our inner futurologists. If you're thinking about simply replicating your digital marketing strategy from 2014 this year - then don't! The digital sphere is forever changing, and in order to continue reaching your customers it is imperative you follow the trends and stay ahead of the game.

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Magazine

Digital Marketing in China: What you need to know

Digital Marketing in China: What you need to know

Every 1.6 seconds a new Internet user is added to the Chinese Internet population – which now stands at 618 million users. They are spending more and more time online – from 18.7 hours per week to 20.5 hours in the last 12 months alone. However, there are fundamental differences – Political, Economic, Social, and Technological – that make digital consumers in China and those in the West markedly different

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Blog Posts

BlogWatch - Pigeon Update, Keyword Rich Links and Dynamic PPC Sitelinks.

BlogWatch - Pigeon Update, Keyword Rich Links and Dynamic PPC Sitelinks.

BlogWatch - The weekly round-up that brings you the latest news and insights in the world of SEO, PPC and Outreach.

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Blog Posts

BlogWatch - A taste of the dark side, link building survey and PPC tricks

BlogWatch - A taste of the dark side, link building survey and PPC tricks

BlogWatch - The weekly round-up that brings you the latest news and insights in the world of SEO, PPC and Outreach.

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